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One wild escalator ride

How Canadian publications are using sophisticated targeting and engagement techniques to retain and win more valuable readers.

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Rainy River Review bids adieu

The publisher of the soon-to-be-shuttered daily paper said government ad spend has shifted, leaving the paper (and readers) at an impasse.

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Activia changes up the message

The brand has enlisted online influencers to reach a younger audience for the first time. (Breakfast Television Toronto host Dina Pugliese pictured.)

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Globe Drive gears up for editorial refresh

The vertical will see numerous changes in print and online to make it more advertiser-friendly, including new 360 content, search features and native advertising.

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Toronto Star to give readers a caffeine jolt

Headline Coffee is the first of what’s expected to be more new startups from the media co as it seeks new revenue streams.

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Globe and Mail looks to cut costs

The company is offering a round of voluntary severance packages to employees as print revenues continue to decline.

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Understanding day-by-day media consumption: TouchPoints

Trends show undeniable growth in digital media – but it might not be an “either-or” compromise between digital and traditional.

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Another executive departure at Star Media Group

Kirk MacDonald has left the company, leaving a sales shuffle in his wake.

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New York Times setting up Canadian, Australian outposts

The U.S. publisher is looking at small, English-speaking markets as it seeks to expand its brand overseas.

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Toronto Star boosts circulation: CCAB

Bolstered by jumps in sponsored/free copies, the Torstar title was one of the sole paid dailies to see gains for the three months between April and June.

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The Kit Compact goes national

Inspired by the success of the pop-up concept in Toronto, the publisher is expanding the business to reach fashion-forward women in other Canadian markets.

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Ding! Dong! Wedding bells are ringing at St. Joseph Media

The Weddingbells publisher is expanding outside its core biz to host a curated bridal show at the start of the new year.

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Toronto Star lays off 52 staff

Most of the layoffs affect the company’s Star Touch team.

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Joe Fresh buys FASHION cover

The St. Joseph Media print pub has launched a multi-pronged branded-integration play in partnership with the Canadian retailer.

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St. Joseph Media hires new ad sales GM

Kelly Whitelock is joining the media co, marking the third Quebecor staffer to move over in recent weeks.