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Country Style turns up a new campaign
Out Of HomePrintRadioTelevisionThe QSR is showcasing its $1 million prize in the new campaign for its yearly promotion.
Cadbury Dairy Milk shares the chocolate love
PrintTelevisionThe Kraft brand enlists its recently created Joy Department to talk up its new flavours in two TV spots targeting women.
Showing off what’s ‘Great’ in Britain
Out Of HomePrintBritain’s national tourism agency, Visit Britain, targets travelling baby boomers with a new OOH and print campaign.
Canadian papers take home international design prize
PrintThe National Post and The Grid are among the World’s Best Designed Newspapers named by The Society for News Design.
BMW launches the next three
DigitalPrintTelevisionThe car co positions its new 3 Series launches as “Impossibly Better” with a cross-platform campaign.
Coors Light signs on with Sportsnet
DigitalPrintRadioTelevisionThe beer brand is the exclusive cross-platform presenting sponsor of Hockey Central Trade Deadline coverage.
Injecting positivity into the Globe and Mail
PrintStarting today, What Makes You Happy magazine is being distributed bi-monthly in the newspaper, with ad opps available.
Rogers Wireless streamlines
DigitalPrintTelevisionThe mobile co has launched Rogers One Number, which allows customers to connect their phone to a computer, with a national campaign.
Magazines decline in last half of 2011
PrintOverall circulation, single-copy sales and subscriptions all dipped, according to ABC Canada.
Campaigning for Valentine’s Day
DigitalPrintMiC asks execs from Carat and Mindshare if they are feeling the love for Feb. 14 campaigns from brands including Wind Mobile and Heineken.
