Print Articles



Spacing Store opens its doors

ExperientialPrint

The magazine has set up a bricks and mortar location to expand its retail presence.



Postmedia eyes automotive category for growth

DigitalMobilePrint

Chief commercial officer Andrew MacLeod on the company’s investment in what he calls a “very critical category.”



Revlon goes looking for love

DigitalOut Of HomePrintTelevision

To promote its first new tagline in a decade, the cosmetics company is launching a media plan that includes its first OOH ads and dating websites.



When it comes to flyers, print still has pull

PrintResearch

A survey shows that the printed flyer is still valuable to shoppers…more so than their online counterparts.



Why Transcon sold its consumer magazines

DigitalPrint

President and CEO Francois Olivier on the company’s new local strategy and the factors that lead to the shift.



Globe’s Q&A campaign aims to up engagement

DigitalPrint

The paper is asking readers to put forward the questions they want answered across its platforms.



Transcontinental sells consumer mags to TVA Group

DigitalPrint

The deal will see the company focus its efforts more on local advertising.



Checking in on Globe Native

DigitalPrint

Cynthia Young, the Globe‘s director of advertising products and innovation, on what’s been working and what’s not in the program’s first six months.



Telecom up at Quebecor, while media business dips

PrintTelevision

The company posts a profit as its telecommunications business grows 3% in Q3.



What Torstar learned from its paywall

DigitalMobilePrint

Publisher John Cruickshank (pictured) on the biggest surprises from the digital strategy, and the industry reacts to the paper’s partnership with La Presse.