Print

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Sales leadership changes at Globe and Mail

Three positions have been integrated and Steve Melles has been promoted to the role of managing director of advertising sales.

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The Sun gets first Postmedia push

The launch of the print, digital and OOH campaign was timed strategically with the start of the paper’s major hockey coverage.

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Foodism bets millennials still want print

The new Toronto magazine will be handed out to commuters for free, with big-name sponsors like Loblaws and Aroma brought on board for the inaugural issue.

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Honda dives into DIY with Blue Ant

The campaign partners with Brojects to reach do-it-yourself dabblers in a cross-platform relaunch of the mid-sized 2017 Honda Ridgeline.

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Postmedia to close 24 Hours Vancouver office

The publication will continue to print five issues per week, but content will be sourced from other papers.

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Q&A: Why now was the time to flip the digital switch at Rogers Media

SVP of digital content and publishing Steve Maich gives the story behind Friday’s industry-shaking announcement.

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Rogers Media overhauls magazine division

Multiple titles are going digital-only, while others are reducing print frequency, as the media co doubles-down online.

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Quebec newspapers ask for help

The publishers of Le Devoir, Groupe Capitales Medias, Hebdos Quebec and TC Transcontinental have banded together to seek government funding in the transition to digital.

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One wild escalator ride

How Canadian publications are using sophisticated targeting and engagement techniques to retain and win more valuable readers.

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Rainy River Review bids adieu

The publisher of the soon-to-be-shuttered daily paper said government ad spend has shifted, leaving the paper (and readers) at an impasse.

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Activia changes up the message

The brand has enlisted online influencers to reach a younger audience for the first time. (Breakfast Television Toronto host Dina Pugliese pictured.)

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Globe Drive gears up for editorial refresh

The vertical will see numerous changes in print and online to make it more advertiser-friendly, including new 360 content, search features and native advertising.

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Toronto Star to give readers a caffeine jolt

Headline Coffee is the first of what’s expected to be more new startups from the media co as it seeks new revenue streams.

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Globe and Mail looks to cut costs

The company is offering a round of voluntary severance packages to employees as print revenues continue to decline.

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Understanding day-by-day media consumption: TouchPoints

Trends show undeniable growth in digital media – but it might not be an “either-or” compromise between digital and traditional.