Radio
As alternative services gain popularity, radio remains dominant: study
The market penetration of both online radio and traditional receives have held steady over the past few years – but the heaviest consumers aren’t exclusive to one platform.
Rogers Internet buys the top: Media Monitors
The telco held on to the top spot in Toronto for the week of May 29 to June 4.
Rogers Internet buys the top: Media Monitors
The telco bought the most radio ads in Toronto for the week of May 22 to 28.
Corus Radio freshens up rebranded Barrie station with new host
Melanie Martin will join Big101.1 FM as its morning host as Corus finds its footing with the classic rock station.
Rogers Internet sits at the top: Media Monitors
The telco bought the most radio ad time in Toronto for the week of May 15 to 21.
RBC Royal Bank buys the top: Media Monitors
The bank climbed the list in Toronto for the week of May 8 to 14.
Bell holds on in Toronto: Media Monitors
The telco purchased the most radio time in the market for the week of May 1 to 7.
Streaming is on the rise, but radio remains king: study
Nielsen Canada’s new Music 360 report found that radio rules in terms of time spent and overall penetration – but streaming services are on the rise, especially with millennials.
Rob Farina takes on expanded role at Bell Media
The radio business veteran will take on a new title and new(-ish) duties as the media company aims to embrace the complementary nature of traditional radio and digital services.
Bell buys the top: Media Monitors
The telco joined the Toronto list at the top of the heap for the week of April 24 to 30.
Canadians consume more digital (and block more ads) than most: study
GroupM’s annual Interaction report found that digital media is taking up more of Canadians’ time, but the country is also above-average in ad-blocker penetration.
NLogic aims for efficiency with new radio buying platform
As part of an effort to bring more of its solutions in-house, the software company has unveiled a new tool that it says will tap the potential of radio.
Rogers to bring Sportsnet radio to Vancouver
The new station will feature live sports content from the Canucks and Jays, as well as the MLB post-season.
The Honda Dealer Association buys the top: Media Monitors
The car dealer purchased the most radio advertising in Toronto for the week of April 17 to 23.
RBC buys the top: Media Monitors
The bank bought the most airtime in Toronto for the week of April 10 to 16.
