Radio Articles



George Cope: Astral deal helps BCE bulk up in Quebec

MobileOut Of HomeRadioTelevision

Astral CEO Ian Greenberg said the phone giant was chosen to buy the media empire in part to preserve as much of his 2,800-strong workforce as possible.



Porter Airlines takes off in the top spot: Media Monitors, March 5 to 11, 2012

Radio

The regional airline shot to #1 in Toronto, while Rogers Wireless sat steady at the top in Montreal.



BCE to pay $3.38 billion for Astral Media

DigitalMobileRadioTelevision

Montreal’s Greenberg family is cashing out after over 50 years of building the Canadian TV, radio and outdoor advertising giant.



Corona talks about drinking its beer ‘Apres Anything’

ExperientialRadio

The Modelo Molson brand has rolled out a program that aims at getting its consumers to think of Corona as an all-season beverage.



BBM Overview: New PPM Ratings

Radio

Bray & Partners president David Bray breaks down which radio stations are on top in Toronto, Vancouver, Edmonton and Calgary.



Rogers Wireless buys big: Media Monitors, Feb. 24 to March 4, 2012

Radio

The telco moves to first position on the radio chart in both Toronto and Montreal.



Brother Canada leads with a better experience

DigitalOut Of HomeRadio

The home and office equipment brand has launched an OOH, radio and digital campaign focusing on customer service.



Chevrolet Dealers continue to buy big: Media Monitors, Feb. 20 to 26, 2012

Radio

The auto association tops the radio charts in Toronto, with Brault & Martineau making the largest purchase in Montreal.



ComFree sells itself, commission free

DigitalOut Of HomeRadio

The real estate brokerage launches a campaign with an increased focus on OOH to set the record straight on exactly what it does for consumers.



Chevrolet Dealers top radio charts: Media Monitors, Feb 13 to 19, 2012

Radio

The auto association nabbed the top spot in Toronto and the Gouvernement du Quebec made a considerable purchase in Montreal.