Research

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RBC reigns supreme in Montreal, Toronto: Media Monitors

Banks, credit unions, mortgage and financial services were the top category in the Toronto market.

Amazon

Amazon dominates the online shopping journey: study

A report by Catalyst looks at the changing e-commerce landscape and how marketers plan to keep up.

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Many magazine readers still opt for print: study

Plus, community papers have less reach in Quebec.

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TV earnings steady for Corus this quarter

Profits for TV also saw a year-over-year increase.

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Fall TV check-in: CityTV

Hayden Mindell speaks to MiC about which programs stole the show this premiere season.

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Media revenues decrease for Rogers in Q3

However, the dip has been largely attributed to the Blue Jays.

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TheScore financials show Q4 wins, losses decrease

Plus, e-sports are driving major views.

BIG BANG

Big Bang rises to the top: Numeris

Coming in second was Young Sheldon, followed by last week’s favourite, The Good Doctor

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Social content fuels holiday spending decisions, but data a concern: study

Instagram and YouTube are helping guide holiday purchases, while emerging tech could also play a bigger role.

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Three takeaways from RAIN’s digital audio summit

From growing the podcast industry to monetizing and measuring its ad potential, Summit Canada explored the state of audio in the country.

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Big sports fans are big TV consumers: study

Cord-cutting rates are slower among those who watch sport every day.

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Few brands are confident in their abilities to generate insights: study

Plus, many marketers say they’re plagued by “blind spots” in the digital media landscape, making it difficult to prove ROI.

THE GOOD DOCTOR - SEASON 2

The Good Doctor back on top: Numeris

It was a big week for dramas, which took over much of the top five.

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Financial services continue to dominate radio buying: Media Monitors

Big buys by RBC and TD in both Toronto and Montreal drove the category to the top.

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Younger audiences pay more attention to video ads: study

But the bad news is, advertisers still only have a maximum of 20 seconds to reach the bulk of their audience.