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NCIS wins again: Numeris

The season finale of Survivor was not far behind.

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Rogers, CTV hit the top: Media Monitors

QSRs and cable TV were the most powerful buying categories for the week.

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Canadians’ media minutes on the decline: study

Mobile is growing consistently, according to Zenith, but it can’t make up for dips in other media.

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Ford, CTV take top Toronto and Montreal spots: Media Monitors

Car and truck dealers also topped the charts for both markets in terms of category.

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How Canadians consume radio

Online listeners are more likely to be plugged into other forms of digital audio.

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Shoppers, CTV take the top: Media Monitors

Car and truck dealer associations were also the most significant category buyers in the Toronto and Montreal markets.

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What behaviours are Canadian Facebook users changing? (study)

Initiative and Mediabrands Insights found that more than a third have changed their interactions with the platform.

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Sheldon stays on top: Numeris

The Big Bang Theory and its prequel captured the attention of every Anglophone market in Canada.

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The skinny on ad skipping in Canada

Magna’s deep dive into Canadians’ tolerance for online video ads.

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Hudson’s Bay, CTV take top spots: Media Monitors

While financial services dominated Toronto’s top category for another week, the auto sector was #1 in Montreal.

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Video spend set to rise despite contentious standards: study

Few marketers are completely satisfied with current viewability metrics, but video spend is still set to rise.

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The Sheldon Cooper duo takes the week: Numeris

The comedy is set to close out the year with a near-undefeated season.

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Ad spending in Canada to reach $11.52 billion in 2018: report

Digital media ad spending is expected to account for the largest global investment, according to eMarketer.

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Virgin Mobile, CTV take the top: Media Monitors

The mobile service provider barely edged out second-place finisher Lowe’s.

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Canadian media usage, video display ads on the rise: report

GroupM’s “The State of Digital” research analyzes stats from 35 countries to consider the effects of tech on consumers and advertisers.