Television Articles



CBC sports fans not amused by While the Men Watch

DigitalTelevision

News that the public broadcaster would be teaming up with the “girl talk” sports webstream show during Hockey Night in Canada has led to an online backlash from sports fans.



Reactine sides with sufferers

Out Of HomeTelevision

The Johnson & Johnson brand has released a new batch of OOH and TV spots which take allergy symptoms seriously.



Videotron tricks technicians with new ad campaign

Television

The Montreal-based telecom co caught its technicians on hidden cameras to highlight their customer service skills.



Astral Media shareholders approve BCE takeover deal

DigitalOut Of HomeRadioTelevision

Investors holding each of Astral Media’s three classes of shares voted over 99% in favour of the takeover deal during a meeting in Montreal.



Kokanee makes a movie

DigitalOut Of HomeTelevision

The Labatt beer brand has launched a campaign asking consumers to get involved in the feature length film which will be released in 2013.



Accessible Media shows and tells

Television

The non-profit broadcaster launches a specialty TV campaign to talk about its audio offerings to those who are blind or have poor vision.



Upfronts 2012: The social hits

DigitalTelevision

The rundown on what new shows have garnered the most social media buzz, with data from Networked Insights.



The Big Bang Theory ends on a high note: BBM, May 7 to 13, 2012

Television

The season finale of the CTV comedy drew the most viewers for the week, with Survivor: One World topping the weekly averaged show list.



Upfronts 2012: Robin Legassicke on the CW’s USP

Television

The Maxus Canada group director ends the week at the youth-targeted presentation.



Revealed: Canada’s most profitable specialty channels

Television

Shaw Media’s DIY Network pulled in the top revenue for 2011, according to the CRTC report.