Television
Marshalls signs on as Stitched sponsor
The retailer will be prominent in most episodes, promoting its accessory products throughout the fashion-themed series.
Bell Media becomes Vice Media’s broadcast partner in Canada
A new long-term deal sees Vice content come to CraveTV and linear channels.
HGTV unveils fall lineup
No sponsors have been announced yet, but the specialty net’s shows have previously integrated brands ranging from CPG to financial institutions.
CBC, Netflix renew Anne
The drama has been given the greenlight for a third season, prior to its season two premiere on CBC this fall.
Amazing Race Canada holds the lead: Numeris
The Canadian reality show is on a three-week streak.
TLN makes its biggest investment ever in Serie A deal
Network president Aldo Di Felice said the partnership “bucks the trend” of putting soccer behind paywalls.
Habs’ playoffs absence may have dogged Quebecor’s media in Q2
Revenue for media fell by 6.5%, although TVA Network’s market share remained stable.
Sportsnet extends its brand to bricks-and-mortar
The brand has put its name on the restaurant that overlooks the field at the Rogers Centre as a way to get up close and personal with sports fans.
Amazing Race Canada stays ahead: Numeris
However, the gap closed between Race and second-place finisher America’s Got Talent.
CBC adds wheelchair rugby to its sports roster
Partnering with the Canadian Paralympic Committee allows the pubcaster to continue the conversation around the athletes in between Olympic Games.
Broadcaster data sharing gets a deadline
BDUs must be ready to lift the lid on their set-top boxes by September 2019.
CTV greenlights a sixth season of MasterChef Canada
Season five of the culinary competition show averaged 1.2 million viewers, according to CTV.
How Numeris wants its cross-platform initiative to play out
After selecting its measurement partners two weeks ago, the organization is already looking to the future.
Ad revenue, viewers continue to decline for Bell Media
Parent company BCE saw traction with its Alt TV product, targeting condo-dwellers and cord-nevers.
Amazing Race Canada takes the lead: Numeris
The reality show grew its audience in most Canadian markets.
