Television
Star Wars a Thanksgiving hit for Corus
The Showcase six-movie marathon leverages an 11-movie deal with the mega-franchise.
Big Bang returns to the top: Numeris
CTV took the top three spots for the week.
Numeris to test cross-platform measurement
The TV measurement authority has teamed with Kantar Media and comScore.
Gusto adds new series, builds Friday offerings
The Bell Media specialty network’s leaning into big celebrity names Martha Stewart and Jamie Oliver, and has picked up a popular Australian series.
Hockey Night in Canada premiere sees four-year high
The presence of all seven Canadian teams across five games helped pull the opening night up 13% higher than that in 2016.
Hollywood talent voices Disney’s fall schedule
The Corus network’s fall schedule will feature Lauren Graham and Mark Hamill on its kids-targeted series.
Smirnoff doubles its media spend to go mass
After several years of focusing on digital, the brand is spending big on TV again.
Visible minorities watch less TV, but Snap more: study
The MTM’s latest study shows that Canada’s ethnic minorities tend to be younger, more urban and more fond of certain apps.
Scotiabank embraces short form for new Heroes of Hockey Day season
Why the bank is focusing on more “snackable” content this time around.
Star Trek takes the top: Numeris
The new series pulled in more than two million with its CTV broadcast and more than a million on Space.
Young Sheldon brings the ratings on CTV
The Big Bang prequel’s premiere came just shy of audiences for the adult version of Sheldon.
CBC signs on as official gymnastics broadcaster
CBC will cover the four-day event with 20 hours of content on linear and digital, building on CBC’s Road to the Olympic Games strategy.
New Star Trek a hit on CTV, Space and CraveTV
Bell Media reports 2.2 million viewers for the franchise’s latest iteration across its broadcast channels and SVOD platform.
Amazing Race Canada finishes on top: Numeris
The reality show was the only program to beat the Emmy awards for the highest average audience.
Invictus opening nabs nearly a million viewers
Audiences for the program peaked at 1.3 million, with an average audience just shy of one million.
