Top Stories

Alastair Taylor

Publicis to merge Blue 449 and Spark Foundry

This marks the second major identity shift for Spark, as it seeks to scale itself on a global market.

Ricardo

Adieu: Why Ricardo is shuttering its English publication

The print edition of the iconic magazine will shutter, but owner Ricardo Larrivée is now focusing on an English digital content strategy.

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Horizon Media Canada: One year in

Kevin Kivi and Bill Koenigsberg on what what’s fueling growth and what’s next.

Alain

Alain Desormiers on what makes an innovator

As the Touché! and PHD CEO accepts his Innovator of the Year title, he reflects on how his agencies are keeping current.

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Joe Strolz departs Snap Canada

The country manager announced his resignation in a memo to staff obtained by MiC.

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Media Roundtable: What’s changing for brands?

Media consolidation, changing audience habits and next-generation competition: how are brands (and media agencies) keeping up?

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Media Roundtable: Marketing models, measurement and millennials

Top marketers and agency execs weigh in on the pressure to measure what can’t be measured, and why targeting millennials is tired.