Microsoft Canada bolsters Western front

People Moves

Seeking growth, Microsoft has hired a senior account executive to work out of Vancouver.



Canadian communication spending up: CRTC

DigitalMobileTelevision

Canadians spent 3.2% more on communications in 2013, with the largest piece of that pie going to wireless and internet services.



Brands, know thy creators

screening-roomSponsorship

AsapScience founders Mitchell Moffit and Gregory Brown and YouTube’s Kathryn Friedrich give tips for getting the most out of branded content.



Ford Lincoln tops radio charts: Media Monitors

Radio

The car co had the most radio ad time in Toronto and Montreal for the week of Oct. 6 to 12.



Making your commute shoppable

InteractiveOut Of Home

Shoeme.ca is venturing into offline advertising with an interactive wall commuters can scan to buy shoes.



Maxus names new global CEO

People Moves

Lindsay Pattison takes over at the helm of the agency from Vikram Sakhuja, who will remain in the group.



Fashion hits the catwalk with new awards show

ExperientialPrint

The magazine is getting into the events biz with a show during Toronto Fashion Week.



AOL makes Android TV deal with Google

DigitalMobileTelevision

AOL’s video library is now available on 16 different connected TV devices. (True Trans with Laura Jane Grace pictured.)



The Big Bang Theory reigns supreme: Numeris

Television

CTV’s comedy goldmine brought in the most single-night viewers for the week of Sept. 29 to Oct. 5.



Rogers’ City scores with NHL debut

Television

The net hits a highnote with Hometown Hockey, earning over a million viewers for its pilot run.