Outfront Media shows its sunny side

Out Of Home

The recently rebranded OOH company has launched a series of 100 solar-powered faces in Calgary.



Pick your Platform: Ryan Van Dongen on the power of Google

DigitalMobile

From creating VR with cardboard to building a smarter home, UM’s director of connection planning and innovation, on the company’s latest moves.



Postmedia eyes automotive category for growth

DigitalMobilePrint

Chief commercial officer Andrew MacLeod on the company’s investment in what he calls a “very critical category.”



HGTV peeks in viewers’ homes for the holidays

DigitalTelevision

The Shaw Media channel is promoting its free preview with a new brand-building campaign that asks Canadians to share photos of their own homes.



Videology taps former MediaVest COO as newest hire

People Moves

Tim Castree has joined the company as its managing director for North America.



Twitter Canada launches new features with Shomi

DigitalMobileTelevision

Don’t know what to watch? The streamer and social media company have partnered to recommend shows through a new-to-Canada tool.



ComScore locks in partners for in-app measurement tool

Mobile

Toronto-based Addictive Mobility is the first Canadian mobile ad tech firm on board.



CTV preps MasterChef Canada holiday special

Television

The new two-hour special is a first for the format internationally and will bridge the gap to the series’ second season.



Project Latte grabs Seinfeld Canadian SVOD Rights

DigitalMobileTelevision

All 180 episodes of the cult sitcom will be available for binge-viewing after the Bell Media streamer launches by the end of the year.



Fraud solution isn’t black or white

DigitalMobile

An IAB Canada panel discussed the flaws in current models of weeding out fraud, and announced a new industry task force aimed at eradicating it.