Corby

Spotted! Whisky gets the artistic treatment

Lot No. 4 put the spotlight on local artists and music to highlight its whisky.

Astral

Astral digitizes Montreal underground

Bell Media’s OOH division has paired with Transgesco to upgrade three high traffic Société de transport de Montréal stations.

TV

Canada leads the market for linear TV penetration: study

Global TV Group shows that most Canadian still watch TV daily, beating out the U.S., the U.K. and Australia.

Slots

OLG makes a big buy in Toronto: Media Monitors

Meanwhile, CTV held onto its lead in Montreal.

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People moves at Adapt, theScore and StatsRadio

At theScore, a new VP hire signals the industry’s growing interest in e-sports.

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DAZN gets English Premier League rights for 2019

A source familiar with DAZN’s business says the deal further cements DAZN’s position as a destination for the Beautiful Game.

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Corby renews TTC New Year’s Eve sponsorship

This is the sixth year that the alcohol brand has partnered with the TTC to provide free rides on the last night of the year.

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ICYMI: Court order obtained in Torstar, Postmedia investigation

Also, The Globe and Mail partnered with Effie Canada and Ron Burgundy gets his own podcast.

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Audio streamer Deezer goes programmatic

It’s picked Montreal-based Triton Digital to serve up the offering.

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What got the most Twitter traction in Canada this year?

The Habs, Drake, iHeartRadio and John Tavares got a lot of love on social this year.

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Comscore, Vividata zero in on audience insights

The Plan Metrix Multi-Platform combines Comscore’s digital audience insights with Vividata’s consumer survey data.

Rouge Hires

Following major growth, Rouge makes three senior hires

The company has doubled its revenues in the last year.

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Gusto unwraps holiday specials

Four new festive episodes of Flour Power will debut this month.

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CBC Radio One takes Toronto, Vancouver: Numeris PPM

Meanwhile, country ruled Calgary, while Now Radio swept all demos in Edmonton.

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TV and OTT subscriptions almost equal: study

Plus, Amazon Prime and Sportsnet Now are making waves.