Sponsored Supplement

CBC/Radio-Canada’s post-hockey hat trick

“There is life after hockey … we’ve clearly been able to live well without it.”




SlimCut Media moves towards completed views

Digital

IAB Canada president Sonia Carreno weighs-in on the value of cost-per-completed-views, as the media co introduces it to its private marketplace clients.



ICYMI: Ad shop consolidation, OOH renewals

News

In case you missed it: Lamar Advertising Company is still riding with B.C. Transit, TBWA\Toronto and Juniper Park are one and The Social is going stateside.



Corus stations switch from CBC to CTV

Television

The CRTC has approved the request to switch the Ontario stations over to CTV programming from the CBC.



TSN, Molson put pro spin on beer-league ‘sports’

Television

The Coors Light Games on TSN targets young viewers more interested in zorb croquet than CrossFit.



Op/Ed: What’s driving this ‘epic wave’ of media reviews?

blogs

Veronica Holmes, who was most recently director of digital at Zenith Optimedia, on what she believes is driving the spate of reviews in Canada.



2015 Agency of the Year shortlists revealed

Awards

Did your shop make the cut? Here are finalists in the agency, digital, media and PR competitions.



GroupM pacts with BuzzFeed

DigitalMobile

The global deal will give the media management company preferential rates and access to creative and data from BuzzFeed.



The Amazing Race Canada takes the week: Numeris

Television

The CTV reality show had the most single-night viewers for the week of Aug. 10 to 16.



Brands step into the ring with Much Digital Studios

DigitalTelevision

Puma gets boxing, Bell goes back to school and Virgin Mobile showed the VIP side of Osheaga in the MCN’s inaugural set of brand activations.



CRTC calls for Aboriginal radio stations in major centres

Radio

Aboriginal Voices Radio, which currently serves the markets, is appealing the revocation of its licences.