Clear Channel’s digital wraparound columns

Out Of Home

The OOH co has put up digital screens that wrap around columns in Toronto’s Union Station.



Much Digital grows its creator roster

Digital

Nine new digital creators have joined the MCN, expanding its talent network as video consumption continues to grow.



Pan Am Games’ CBC closer nets 2 million viewers

DigitalMobileTelevision

Overall, 63% of Canadians watched at least part of the event on CBC and Radio-Canada.



TVA Group posts second quarter loss

DigitalPrintTelevision

TV and print ad softness lead to a net loss, but the company recorded growth in its sports division.



Captivate grows its Canadian network

Out Of Home

With plans to expand further, the U.S.-based OOH co has added screens in two high-profile office buildings in Toronto and Montreal to its tally.



Timing key to holiday email marketing: report

Digital

Year-over-year data from Yesmail shows increased e-marketing volume doesn’t negatively impact open rates if timing and targeting are right.



Dynamic Outdoor bolsters team ahead of launches

Out Of HomePeople Moves

The OOH company has hired Amanda Dorenberg as VP of marketing and technology.



Honda buys the top: Media Monitors

Radio

The car co bought the most ad airtime in Toronto for the week of July 20 to 26.



The Star increases advertising ahead of tablet launch

Out Of Home

A new media campaign from the Toronto Star aims to increase the brand’s presence in-market ahead of its tablet-app debut.



Spotted! DIY H&M boho with Elle Quebec at Osheaga

DigitalExperiential

The international clothing brand will take over Elle‘s fashion and beauty office space during the Osheaga music festival.