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ICYMI: Bob McCown signs off, CBC helps explain gynecology

Plus, new Much doc tackles the HIV stigma, and Littlekenny gives the Letterkenny crew an origin story on Crave.

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Roundel taps Index Exchange for unique data partnership

New tool developed by the two companies gives advertisers access to more customized audiences with the sharing of first-party data.

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Cannes 2019: Inside the new body tackling brand safety

GroupM’s John Montgomery on how (and why) the new Global Alliance for Responsible Media came about.

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Upfronts ’19: Blue Ant partners with Xumo, Diply and more

As linear grows, the multimedia company wants to ensure it’s growing its digital footprint sustainably.

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Weather more popular than social on mobile: study

New study finds communication still the most frequent activity, iPhones the brand of choice.

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Cannes 2019: Canadian agencies win two Media Lions

FCB/Six and Initiative win Silver for “Back to Africa,” while Ogilvy and Mindshare take Bronze for a stunt as part of Hellmann’s “Real Food Rescue.”

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The Amazing Race Canada hits a high for sponsors

The new season will also feature the return of Bell Media’s Super Pods.

LIFE BELOW ZERO: SERIES 6

Upfronts ’19: Blue Ant unveils originals

New series will cover some of Canada’s most risk-taking workers and spooky hotels.

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The Raptors rapture continues: Numeris

Games three and four of the NBA Finals drew viewers in every Anglophone market.

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Tablet ownership peaks as market saturates: study

Users still love tablets for video, but less so for audio and news.

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Breaking down Canada’s drive-to-store ad spend

Nicolas Rieul of S4M says advertisers might be putting too much spend behind “pushy” ads.

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Spotted! McDonald’s a-door-able activation

The QSR used an OOH ad to trigger a $5 off coupon on Snapchat.

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OLG holds on to top spot: Media Monitors

In Toronto, the top-five remains relatively unchanged while Tim Hortons up its spend significantly in Montreal.

Cannes Lions 2019 : Day One

Cannes 2019: Canada nabs nine Media nods

Initiative, Mindshare and PHD are among the agencies recognized as finalists for the category.