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Media gets a big boost at Cineplex in Q2

Growth in media is far outpacing growth in other areas for the company, thanks to key place-based installations.

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The Amazing Race Canada hangs on at the top: Numeris

Reality programming takes the top-five nationally as thrice-weekly ‘Big Brother’ episodes each draw AMA of 1 million.

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Bell Media partners with Kraft Heinz to play across Canada

Kraft Heinz Project Play, a sporting initiative to improve facilities in Canadian communities, now in its eleventh year.

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How can brands thrive in a multi-screen world?

Nearly half of Canadians use search engines to find a brand or product they have just seen on TV, according to a study from iProspect.

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Older generations driving the most social growth

The boomer generation is behind surges in social media use overall, especially Facebook, according to latest MTM report.

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Healthcare ad dollars moving from TV to OOH and digital

By 2021, digital will take a greater share of ad dollars from healthcare advertisers.

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Inside Kinetic, MiQ and Hivestack’s new DOOH tool

The OOH specialist is making big moves to give advertisers a holistic view of OOH inventory.

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TV drives advertising growth at TVA for Q2

The Quebec media giant and broadcast company made “deep budget cuts” this quarter, resulting in positive financials, says CEO

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Sleep Country Canada rises to the top: Media Monitors

Plus, Amazon.com makes an appearance in the Montreal market where insurance providers also break through.

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People Moves: OverActive, FirmDecisions

Two media and marketing veterans have joined the fledgling e-sports company.

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Index Exchange, Bell, Omnicom partner programmatically

The new partnership will make instream video available, keeping in tune with heavy video ad-spend trends.

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ICYMI: Bruce Bowie retires, SheaMoisture goes experiential

Plus, Corus radio veteran Bruce Bowie retires in Edmonton and OMNI Television announces federal election debate coverage in four languages.

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Adapt Media goes programmatic at the airport

Digital OOH provider launches a new network in 15 Plaza Premium lounges in four Canadian airports.

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Advertising surges on Pinterest in Q2

The social network, which went public this past spring, is focused on building its revenue outside the U.S.