Timmins_Ontario

Postmedia reduces print schedule for Northern papers

Four community papers will shutter their Monday editions; staff will remain unchanged.

Tourism Board

Italian tourism campaign taps print

Brand Grow Media used print for mass in a campaign that appeals to professionals.

footballShutterstock

Despite lower ratings, Grey Cup takes the top: Numeris

Plus, new fall shows had an exceptional showing in the top-10.

CTV-super-hub

Bell Media to go live with ad-supported VOD platforms

Popular U.S. series like Community and The Facts of Life will be available for free to the users.

Tessa Small

MightyHive confirms S4 Capital merger

Canadaian managing director Tessa Ohlendorf says the merger lends credibility to the “third option” of digital ad and consultation firms.

beerShutterstock

Muskoka Brewery taps a new crowd with Mirvish deal

The microbrewery is using the partnership as a chance to dominate a space beer is not typically associated with.

collections

Facebook revamps collection tool

Lists of saved images, videos and ads are now shareable, in an effort to increase shopping and browsing on the platform.

Local Services CAD

Google launches new listing program

The Canadian launch of Services by Google marks the platform’s first venture outside of the U.S.

Broadsign

Broadsign expands offering with new partnership

The Montreal-based DOOH company inked a deal with mobile-first agency MobPro.

article

How Article expanded its media mix

The online furniture brand’s director of marketing talks to MiC about how and why the brand recently expanded its media mix.

radioShutterstock

OLG leads in Toronto: Media Monitors

CTV was the top radio ad buyer in Montreal.

Lego

Spotted! A holiday mural goes up brick by brick

The activation aimed to reach Canadian’s young and old who haven’t grown up creating with Lego.

Pellegrini

Vividata, Ipsos partner on audience measurement

According to Vividata’s president, the partnership comes after an extensive RFP process that took the company around the world.

freestocks-org-540554-unsplash

GroupM downgrades ad growth expectations

Canada’s newspaper, TV and magazine businesses showing declines.

Supply Professional - Launch

Purchasing B2B pub rebrands

The sixty-year-old supply management publication has rebranded as Supply Professional magazine.