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Moores suits up with NHL coaches

The two year deal lands as players hit the ice for the 2017/18 season.

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People Moves: AcuityAds, Groupe V and more

Blue Ant Media has also added a digital veteran to its sales team, while the former director of CJFE will oversee strategy at Vice Canada.

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Moores signs on as Canada’s major Movember sponsor

Xbox, Babsocks and Saxx among other brands aligning with the annual men’s health initiative.

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Twitter’s new video ads positioned for brand safety

The social platform teams with GroupM in Canada on new pre- and mid-roll options.

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Scotiabank embraces short form for new Heroes of Hockey Day season

Why the bank is focusing on more “snackable” content this time around.

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How Hopper’s Stories strategy paid off

Growth manager Simon Lejeune said strategies are tricky for mobile-only companies.

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Google wants publishers to have more info

The Insights Engine Project seeks to provide both audience and competitive data.

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Rouge Media hires former Kinetic CEO Steve Ridley

The OOH company’s new chief partnership officer brings agency experience to a company looking for further expansion.

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Fashion blows out 40 candles

The St. Joseph publication takes a moment to look back as custom content plays a bigger role in its future.

STAR TREK: DISCOVERY

Star Trek takes the top: Numeris

The new series pulled in more than two million with its CTV broadcast and more than a million on Space.

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Messenger adds new tools for reaching mobile users

Product marketing lead Jessica Sherrets on its evolution from an in-app feature to a unique advertising medium.

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Jones Media acquires AI data platform

Verve.ai will help the company gain more insight into consumer journeys online

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What’s motivating Google News’ new paywall policy

Google is dropping its “first click free” policy to give subscription-based publishers more freedom.

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Weakening revenues lead DHX Media to ponder sale

Teletubbies didn’t take off as well as the Canadian company had hoped, and now the board is weighing its options.