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Isobar lays out its 2019 media predictions

From influencer ROI concerns to the aging up of Facebook, the Dentsu Aegis Network agency dives into the biggest changes we’re likely to see this year.

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Aurora walks a tightrope for its Valentine’s media plan

The licensed cannabis producer has made its first media buy post-legalization.

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Trader launches new platform for auto retailers

The new platform will allow auto manufacturers to re-target potential shoppers with other ads.

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La Presse widens advertiser appeal with new sections

Arts et être and Inspiration sections launch Saturday, February 9

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Corus confirms layoffs at Global 640; CP lays off reporters

The majority of layoffs at Global were off-air positions, while CP has seen a number of reporter-editors and admin staff let go.

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ICYMI: CBC gets social for comedy contest

Plus, Publicis’ revenue comes up short of expectations.

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Pod save media: Why Spotify’s podcast moves matter

It’s official: podcasts are a hot media commodity. But how can the market mature?

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Dentsu adds to the C-suite

Jeff Greenspoon will continue to head up Isobar Canada while driving Dentsu’s product forward.

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Users down, revenue up at Twitter

The social network is now changing how it reports its users in its quarterly statements.

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Spotify hits profitable status

Ad-supported revenue is growing at a faster rate than subscriptions.

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Starz makes its entry into Canada

Plus, Bell has released the latest subscription numbers for Crave.

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Torontoist flies to the Daily Hive

Founder Karm Sumal says this is an opportunity to age up Daily Hive’s audience and grow its news chops.

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Cue Digital partners on new mobile ad format

Ad-tech company Polar will bring its Boost Box technology to Canada.

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Barb Williams to join CBC as EVP

Williams, who announced her retirement from Corus Entertainment in October, will assume the new role in May.