CRTC orders a la carte cable, $25 skinny basic

Television

The landmark shift to pure pick and pay and build-your-own cable packages comes as the expected regulatory unbundling of Canadian TV gets underway.



StackAdapt adds in-app programmatic abilities

DigitalMobile

CEO Ildar Shar on its partnership with PubNative and why it has shifted its business to focus solely on advertisers.



Historia enters its ‘golden’ era

Television

The Corus specialty channel is rebranding and introducing new ad opportunities.



TC Media announces new flyer division topper

People Moves

Anwar Sumar has been promoted to the role of general manager of Targeo.



Power Corp. all-in with La Presse

Print

The company has sold six regional dailies to a new group led by former Liberal MP Martin Cauchon, but will continue to represent national advertising sales.



SXSW: Where the ‘S’ stands for sticky

blogs

CMDC board member and Havas Media VP Maura Hanley on the tech and ideas that stood out at the fest, including ImageThink’s graphic recordings (pictured).



TheScore gets ‘Furious’ over March Madness

Mobile

Universal Pictures Canada is one of the brands on board for the sports app’s NCAA tournament coverage, using it as a launch pad for the upcoming Furious 7 film.



A ‘Fresh’ addition to the Den

Television

Joe Fresh founder Joe Mimran will be joining the upcoming 10th season of the show on CBC.



The Big Bang Theory takes the week: Numeris

Television

Comedy ruled the week as the laugher had the most single-night viewers in Canada for March 2 to 8.



CBC taps new director of marketing

People Moves

Catherine Patry is joining the pubcaster following nearly eight years at Telus.