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Spotted! Royal Roads University’s new lending library

The university has abandoned print media and instead opted for experiential and digital for its latest recruitment campaign.

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Bryan Press named NABS director of sales

The former Shaw Media sales lead has joined the charitable group.

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Your Morning embarks on first travel partnership

The sponsored giveaway will be supported by broadcast and social media posts directed at Your Morning’s female-skewing audience.

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Black Friday, by the numbers

Men are more likely to shop on the day than women, Black Friday surpassed Boxing day and more statistics about everyone’s newest favourite shopping day.

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KitchenAid embraces social for breast cancer campaign

For the first time in 14 years, KitchenAid’s annual breast cancer campaign will be based entirely around social, rather than a traditional media play.

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Montreal/Toronto MLS game doubles TSN record

More than a million people watched the Wednesday night game, far surpassing the previous high of 587,000.

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CRTC licence renewal hearings: day one

Greater Cancon spending flexibility was a key theme from Quebecor Media, Groupe V and Bell Media at yesterday’s hearing.

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Robert Jenkyn is back at Media Experts

After years on the publishing side, he has been named EVP at the IPG Mediabrands-owned agency.

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The comeback kid: Maxi returns to TV

The discount grocery store is executing its first major broadcast campaign after 10 years of relying only on print flyers.

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Court rules in favour of Bell Media in VMedia dispute

In its decision, the Ontario Superior Court of Justice left the door open for the matter to be revisited in front of the CRTC.

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Big Bang Theory wins the week: Numeris

The CTV comedy series brought in more single-night viewers than any other daily program for the week of Nov. 6 to 12.

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Netflix growth undaunted by local competitors: study

Despite the low price point of the service, there’s still a positive correlation between household income and subscription rates.

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Matt Sallis joins Reprise Media

The former Catalyst Canada VP has joined the company as managing director.

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Bell Media partners to launch content incubator

Toronto-based Dais will serve as a launchpad for web series, as well as radio and music content.

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CFL turns to Twitter to reach Grey Cup super fans

The partnership, officially established in 2013, is focused on extending the Grey Cup party to the online space and rewarding fans for their loyalty.