THE GOOD DOCTOR - SEASON 1

The Good Doctor takes it: Numeris

Fall TV returns with increased viewership across all markets as hospital dramas ‘The Good Doctor’ and ‘New Amsterdam’ draw viewers.

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West End Phoenix goes for broader awareness with OOH buy

The local community paper is aiming to build its brand as a trustworthy source in an age of waning trust in Canadian media.

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Kristine Lyrette appointed as new CMDC chair

Also on the executive committee are PHD president Caroline Moul and Cundari managing director Luke Moore.

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Chameleon and FrontRunner strike mobile data partnership

With mobile polygon technology, FrontRunner can now offer clients mobile location-based data.

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Is OOH still relevant?

A panel discussion during The Ad Club’s OOH Day finds the medium is embarking on a period of growth, as digitization forces the industry to redefine itself.

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CBC goes all-in on audio with new app

CBC Listen will include access to live radio, playlists and podcasts.

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ACA joins forces with WFA’s new working group

The World Federation of Advertisers’ new working group gathered during AWNY with a mandate to find a cross-industry consensus on key global measurement principles.

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Scotiabank climbs to the top: Media Monitors

Home decor and paint companies enter both the Toronto and Montreal markets, while auto brands significantly decrease spend.

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Cirque du Soleil, Quebecor win big at 2019 Ad Club OOH Day

Branded Cities’ Ari Zagury and Amplifi’s Samantha Garner also took home individual honours.

PM Trudeau sits down with Jessi Cruickshank in Etobicoke. October 1, 2019.

Kin renews Facebook series New Mom Who Dis

The Jessi Cruickshank series will feature guest appearances from Liberal leader Justin Trudeau and the woman who invented (and regrets) gender reveal parties.

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How much election ad spend went to TV?

Plus, Zenith has dialed back its overall ad spending forecast for Canada in 2021.

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News Media Canada’s campaign hits the SPOT

The national print and digital campaign is aiming to increase media literacy, while also promoting the purveyors of “real news.”

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FrontRunner Technologies turns up the volume on DOOH

Partnering with Derooted Immersive, the company uses binaural audio to bring an experiential offering to DOOH.

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Boston Pizza gets serious about Saturdays with HNIC partnership

The Canadian chain is using Wednesdays and Thursdays to attract hockey fans to its locations during the big game.