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Influencers strong on engagement: study

A new Canadian survey from Nielsen suggests Instagram images and Boomerangs keep people hooked better than traditional video, but video drives stronger awareness.

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City keeps the Grammy Awards

The Rogers Media-owned network will broadcast the music industry’s big night for another three years.

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Fall TV strategies carry into mid-season

Our TV checkup shows most of the major networks are sticking to “escapist” programming this winter to draw viewers in.

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The Sheldon Cooper duo strikes again: Numeris

The Good Doctor was on leave for the week, leaving Young Sheldon to take #2 in most markets.

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Auto dominates in Toronto, electronics in Montreal: Media Monitors

Rather than retailers and electronics buying the most radio advertising in Toronto during Boxing Week, the week was dominated by auto dealership buys.

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MiC’s newsletter returns Jan. 3

Happy Holidays from Media In Canada!

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Global brings back fall favourites for mid-season

It will only introduce one new show, and will also use Facebook to live-stream the premiere of Mary Kills People.

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John Boynton finalizes Torstar’s new exec team

Anna Marie Menezes’ new customer lifecycle position caps a year of change in the media company’s corner offices.

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Spotted! Swarovski’s no-product pop-up

The luxury brand’s Sparkle Pop-Up is using Canada as a testing ground for a new digital concept.

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Spotted! Brands travel to Toronto for NHL centennial

For Reese’s and Tim Horton’s, pairing with hockey is nothing new, but Mitsubishi used the experience as an opportunity to try something new.

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Big Bang stays on top: Numeris

The MLS cup was no match for the Big Bang gang.

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Bell Media’s simsub federal court appeal is dismissed

The media company is “considering all options” on how to proceed.

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X-Files, The Launch, Amazing Race lead CTV’s mid-season

New shows and returning favourites follow a successful fall with Young Sheldon and The Good Doctor.

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Rogers Media and CBC extend NHL deal to 2026

The new seven-year agreement keeps Hockey Night in Canada on linear and digital platforms at both broadcasters.

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Vice goes broad with CTV’s linear audience

The millennial media co deepens its relationship with Bell Media as industry watchers wait for news on Viceland’s fate.