Pressboard to connect brands and publishers

DigitalSponsorship

The new ad platform seeks to connect brands with their ideal match in publishers through its sponsorship marketplace.



Top Cannes contenders: Media

Awards

Cossette’s Mike Rumble, SMV Group’s Bruce Neve and Pollin8′s Lauren Richards on Canada’s best chances for Media Lions in 2014.



CBC topper Hubert Lacroix on doing less with less

DigitalRadioTelevision

The pubcaster’s president and CEO broke down the cuts in a conference call, with 62 people losing jobs in sales and revenue.



CBC to cut 657 jobs

DigitalRadioTelevision

The pubcaster is cutting $130 million from its budget, but president and CEO Hubert Lacroix says financial issues can’t entirely be blamed on the loss of rights for Hockey Night in Canada.



Corus Entertainment posts higher Q2 earnings

Television

The broadcaster showed the benefits of acquiring the former Astral Media assets Historia, Series+ and Teletoon as it unveiled its latest financial results.



Welcome to a wearable world: blog

blogs

Media Experts’ broadcast buyer Matt Lefebvre on how the wearable trend can impact media plans.



CMDC and ACA call for ads to continue on CBC

DigitalMobileSponsorshipTelevision

The associations made the case to the Standing Senate Committee on Transportation and Communications last night.



Mediacom signs with Medialets

Mobile

The deal will allow buyers to centralize ad serving and track ads at scale.



Canadian income up, savings down: study

Research

National and local income levels are up, with the exception of London, ON, according to recent RTS study numbers from BBM Analytics.