Disney extends exclusive Netflix pact to Canada

DigitalTelevision

The streaming service is further taking control of the pay TV window that until now has gone to traditional broadcasters.



No team? No problem. Visa Canada’s targeted approach to the World Cup

DigitalSocialSponsorship

Details on how the brand used social media to target fans and overcome challenges around the lack of a Canadian team in the tournament.



Space tries for another epic Sharknado

Television

For its sequel, the network is using the B-movie’s charm and a more active social media campaign aimed at repeating last summer’s ratings success.



Who’s judging this year’s CASSIES?

Awards

The 2015 panel is unveiled, with two weeks to go until the final submissions deadline.



Maker Studios adds former AOL exec to c-suite

DigitalMobilePeople Moves

Charles Gabriel makes the jump to a newly created role at Maker after serving as SVP of global video sales at AOL.



Yahoo bringing mobile strategy to Canada

Mobile

Featuring swipes instead of scrolls, Yahoo! is launching its visually focused Android app in the country.



CMT tests channel’s new direction online

DigitalTelevision

The Corus channel is launching its first-ever web series, Tornado Hunters, online with plans to use it as a launching pad for an eventual broadcast slot.



Bell, Rogers to shutter Viewer’s Choice

Television

Viewer’s Choice Canada co-owners Bell and Rogers are shutting down the pay-per-view service this fall.



AOL debuts Road to Disrupt doc series

Digital

Produced by AOL Studios, all 12 episodes of the series are available for streaming in the US, UK and Canada.



Profile of a binge watcher

DigitalResearchTelevision

They’re young, high-income and more than half have children at home, according to new research from MTM on people who marathon view content.