OMNI aims to bring back regional news with new channel
Rogers Media has applied for a new channel that would restore local, ethnic news programming it cut last year.
COMB, OMAC announce new certification program
Responding to the challenge of the skills gap, the OOH industry bodies have launched a program aimed at educating the entry-level planner and buyer.
Spotted! Dory keeps swimming
Walt Disney Studios Canada is promoting the fish-filled sequel with a mobile tank ahead of this Friday’s release.
BMO buys the top: Media Monitors
The bank bought the most advertising time in Toronto for the week of June 6 to 12.
Maxus sends its employees packing (in a good way)
As part of a millennial retention strategy, the media company is sending a group of its employees on a global exchange with its other offices worldwide.
Advertising drops affect TC Media’s Q2
The Quebec-based company is expected to see gains in the second half of the year as revenues from new business kicks in.
PHD wins global Volkswagen account
The multi-billion dollar account was previously with MediaCom.
360 video takes viewers on a virtual trip
Tourism Australia is showcasing Brisbane in a new display ad unit.
Wattpad to push horror content into Turner pipeline
The Toronto-based company has tied up with the TV network to add spice and bring fans into its two-hour horror programming block.
Are millennials Lilliputians?
PHD Canada’s Rob Young debunks myths around the imagined community of Lilliputians (aka millennials).
Luc Tremblay takes on exec role at Cogeco
The former VP of sales for La Presse will now head digital strategy for the media company.