Spotted! Mark’s steps into transit

Out Of Home

The retailer is aiming to raise awareness around its footwear lines by literally putting its shoes on display.



US networks threaten to go online to avoid pick-and-pay cable

Television

AMC and A&E Networks have submitted comments saying they are weighing OTT options should the CRTC move forward with unbundling.



Kijiji Advertising creates video extension

DigitalMobile

With help from TubeMogul, the online classifieds site is offering its first-party data for brands looking to reach its audience on video.



GameTV ready to play this fall

Television

The reality and game show channel has announced the shows that will take the primetime slot and follow Craig Ferguson’s new Celebrity Name Game.



Honda finds the right Fit for out-of-home

Out Of Home

Boards for the new model of Honda Fit represent the biggest OOH investment for a campaign around the sub-compact car to date.



Spotted! Renova builds a paper garden

Out Of Home

The coloured toilet paper brand took to the streets during Toronto’s Nuit Blanche, turning 15,000 rolls of its product into a life-sized topiary garden at Nathan Phillips Square.



Shomi signs content deal with Starz Digital Media

DigitalTelevision

The SVOD rights deal is the second in as many weeks as the upstart Canadian video portal girds for battle with Netflix Canada.



A guide to music streaming services

DigitalFeaturesMobileSponsorship

A comparison of what each digital music service, including the newly available Spotify, offers in terms of audience size, ad options and user experience.



Echo Digital enters Quebec ad exchange fray

Digital

The new company hopes to make an impact in the French-language market with its targeting options and publisher network.