Facebook

Facebook updates ad transparency policies

Users will now be able to see who paid for campaign ads on the social platform.

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How much has data transformed the role of marketers?

Programmatic, data and research are taking up more of CMOs’ time, which many are handling in-house.

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CBC’s Little Dog returns to the ring

The second season of Cameron Pictures and Elemental Pictures dark comedy is slated to join the pubcaster’s Winter 2019 lineup.

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Facebook’s API limitations won’t bug marketers that much

While the moves made headlines worldwide, brands with a healthy data mix won’t feel a sting.

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ICYMI: A new season for Burden of Truth

Plus, Proof moves from CBC to Superchannel.

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Canadians love Kodi for illegal streaming

A new report says one in 10 Canadians are accessing illegal video content.

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Irwin Gotlieb steps down as GroupM chairman

Gotlieb is transitioning to a strategic advisory role at WPP.

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Facebook dials back third-party apps’ data access

CEO Mark Zuckerberg said the company is rethinking how it views apps as developers see access to user data restricted.

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Corus posts mostly flat revenue, profit in Q2 financials

TV advertising revenue decreased year-over-year, but radio dollars saw an increase.

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Google gets into header bidding

The tech giant’s new Exchange Bidding allows exchanges to bid on inventory in advanced auctions, which it says increases transparency for publishers.

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CBC gives Frankie Drake Mysteries a second season

CBC has commissioned 10 new episodes of one of its most-watched dramas of the season.

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Infinite Dial examines Canadian audio habits

Edison Research’s Infinite Dial study has debuted in Canada, tracking everything from how many radios people own to which streamer they use most often.

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Snapchat debuts group chat as user backlash continues

Snapchat has rolled out a steady stream of new features in an effort to win back users

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Corner Gas toon sets a record for Comedy Network

The ratings haul makes the rebooted comedy property the most-watched Canadian series debut in the history of The Comedy Network.

PATTISON Outdoor Reaches CARE Canada Donors with Digital Donation Wall for She Too Campaign

Care Canada taps a new OOH strategy

Pairing with Pattison for a “tap-to-pay” campaign, the humanitarian organization is aiming to transform intention into action.