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Corus gets serious about podcasts with new hire

The Canadian media and broadcasting company will roll out original content for the platform over the course of the year.

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Spotted! A pothole in one

Golf Quebec took advantage of Montreal’s pervasive pothole problem.

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La Presse pivots to programmatic ad model

The Quebec media company is going programmatic and creating a “La Presse network” for advertisers.

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What’s the state of the digital nation?

Matters keeping the industry on its toes – from brand safety to narrowing targets – were addressed at IAB’s annual event.

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IPG Mediabrands combines its digital media services

The company’s search, social and mobile services will all sit under the unified Reprise umbrella.

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District M puts traffic at the forefront with Mypixel rebrand

The goal of increasing SMBs’ customer base, said CMO Adrian Pike, is to add value to the retargeting piece.

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Spotted! The Six glows in murals at night

Tourism Toronto’s stunt, by Smak, promoted the nightlife and diversity of the city.

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Kevin Frankish to trade morning time for primetime

The longtime Breakfast Television host will depart the show, but is embarking on a documentary series with City later this year.

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Canadians’ media minutes on the decline: study

Mobile is growing consistently, according to Zenith, but it can’t make up for dips in other media.

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Ford, CTV take top Toronto and Montreal spots: Media Monitors

Car and truck dealers also topped the charts for both markets in terms of category.

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NCIS wins the week: Numeris

Plus, the Royal Wedding scored big in certain regions.

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Nathalie Dupont joins Media Experts

Dupont will take the TV reigns from industry veteran Carol Cummings.

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Spotted! AMEX highlights local art with Toronto activation

The pop-up is in support of the brand’s new global campaign and features the work of 13 artists.

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Via Rail plays with ad skipping

The company uses skippable ads to show the benefits of taking the train in the final phase of its ongoing platform.

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Competition shows rule CTV summer lineup

The Amazing Race Canada returns alongside a new series starring funny woman Amy Poehler, who gets crafty in her new competitive DIY show Making It.