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Spotted! Netflix drives into town

As part of a promotional effort for its new original movie Triple Frontier, Netflix took an unassuming red truck to the Auto Show.

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Food Network announces sponsors for Fire Masters

The new Canadian original will pit amateur chefs against culinary celebrities.

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Notable Life deepens partnership with CCMA Awards

The multi-year agreement includes brand partnerships, sponsorships and content marketing for the event.

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ICYMI: Sportsnet preps for Trade Deadline

Plus, CMA and NABS have partnered to raise awareness, and a radio veteran has joined The New Classical.

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Windsor Star to nix Monday edition

The Brantford Expositor, Grand Prairie Daily Herald-Tribune and Kenora Daily Miner & News will also reduce their print schedules.

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Corus promotes Troy Reeb to EVP of new ‘broadcast networks’ portfolio

The company on Thursday revealed a change to its organizational structure that brings TV, radio and digital platforms under the same umbrella.

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Waze partners with WPP to grow ad platform

The navigation app has opened up its platform to clients of the GroupM parent company, offering four different ad units.

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Adglow taps former Oath director to head Canadian office

The adtech company is looking to grow its current Canadian footprint.

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Canadian magazines to see the steepest drop: report

Warc’s latest report shows that offline media will overall have a bumpy ride in the next year, but one traditional media will see lift.

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The next frontier for D2C: Television

Direct-to-consumer brands in the U.S. such as Mypillow and Peloton have increased their TV spend. Should Canadian brands follow suit?

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Sponsored Instagram Stories on the rise: study

Plus, Canada is one of the fastest-growing markets for paid social posts.

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OLG stays on top: Media Monitors

Autos were the biggest category buy in both Toronto and Montreal, in time for the Toronto International Auto Show.

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How auto brands stack up on Twitter

Which brands get the most mentions – and just how positive is the conversation?

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Spotted! The next station stop is Florida

The bright pink campaign reached an estimated 700,000 shivering passengers per day.