Articles Tagged ‘2014’

BlueBloods

Blue Bloods tops the week: Numeris

The Friday night drama brought in the most single-night viewers for the week of Dec. 29, 2014 to Jan. 4, 2015.

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Ford Lincoln buys the top: Media Monitors

The car co bought the most advertising time in Toronto for the week of Dec. 29, 2014 to Jan. 4, 2015.

The San Dominick

NCIS shoots to the top: Numeris

The Tuesday night crime drama brought in the most single-night viewers for the week of Dec. 15 to 21.

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Canadian ad revenue to grow 3.4% in 2015: Magna Global

New reports from the media co and ZenithOptimedia put Canada slightly behind global growth for the coming year.

2014

Associations reflect on 2013: ACA

The ACA’s Ron Lund and Bob Reaume reflect on the new digital alliance, possible agency oligopolies and the need for better measurement.

Chris Williams, IAB Canada President - headshot July 2012

Associations reflect on 2013: IAB Canada

President Chris Williams and Joe Strolz, chairman of the board, on three things they realized this past year, and emerging trends going into 2014.

GillianGraham

Associations reflect on 2013: ICA

The ICA’s Gillian Graham on three trends she spotted this past year and three things her organization is preparing for as we head into 2014.

2014

JWT Intelligence unveils 2014 trends list

Immersive experiences, consumer impatience and remixing traditions are amongst the top things the agency is looking out for in the coming year.

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GroupM adjusts global ad spend forecast downward

The company has decreased its forecast based primarily on continued economic issues in Europe.

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Global ad spend gets slight downgrade

Warc has slightly dropped its forecast for 2013, with expectations that it will pick up again in 2014.

Money

Zenith adjusts Canadian ad spend forecast

Softer economic growth means the media co has dropped its Canadian forecast, with the global trend being adjusted slightly upward.