Articles Tagged ‘Active’

lindtEasterApp

Lindt changes its Easter strategy

The chocolate-maker is aiming to create an iconic character out of its gold bunny with the launch of an interactive storybook app.

coldfx

ColdFX prepares for cold and flu season

The rebranding campaign has a significantly larger media buy than previous years, as the brand tries to rebuild following negative press last year on CBC’s Marketplace.