Articles Tagged ‘AdChoices’

mobile

AdChoices creates new guidelines with mobile in mind

The Digital Advertising Alliance of Canada has also created a new consumer app that lets Canadians know which apps are using their data and how.

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How much do consumers understand ad-targeting?

Complaints in the latest Advertising Standards of Canada’s annual Compliance Report show that Canadians still don’t understand the process.

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How Canadians are responding to AdChoices two years in

Millennials have the best recall of the AdChoices logo, according to research from the Digital Advertising Alliance of Canada.

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Report singles out privacy intrusions in ad targeting: OPC

The watchdog’s report on online behavioural advertising shows high user awareness of privacy rights and singles out a few errant players.