Articles Tagged ‘Adrian Capobianco’
MiC Roundtable: How client-agency relationships are evolving
In part two of our roundtable, attendees discuss how the sensitivity of clients’ business plans affects the agency’s work, and what tools agencies still need.
MiC Roundtable: OK media, what’s the plan?
As part of our roundtable series, media experts weigh-in on investments in direct-to-consumer tech, brand planning and the age of transparency.
Elevation Pictures teams with Twitter to promote The Hip
A new doc on The Tragically Hip was the first movie to deliver a Twitter-exclusive trailer.
Elevation Pictures conducts first Snapchat movie campaign
The teen drama Before I Fall, which grossed $4.95 million in its opening weekend at the box office, was promoted through a three-step Snapchat campaign.
Vizeum taps former Proximity exec to lead agency
Dentsu CEO Annette Warring has hired Adrian Capobianco for the umbrella group’s “challenger brand.”
Panasonic shows off latest cameras
The electronics maker is promoting the Lumix G series with a mobile-compatible website that offers an in-depth look at its features.
