Articles Tagged ‘advertising opportunity’


Food Network serves up SugarStars and Meat Men for fall

The Shaw Media channel will be promoting new series SugarStars with a multi-platform campaign.

Copied from Playback - ClientList-1

Shaw acquires The Client List for Lifetime Canada channel launch

The Jennifer Love Hewitt-starrer will bow on September 2 at 10 p.m., after the premiere of Drop Dead Diva at 9 p.m.

HuffPost Impact image

Impact arrives on the HuffPost Canada site

The publisher launched the platform for social change, which is without a launch sponsor, after seeing Canadians frequenting the vertical in the US.


Torstar ceases printing of The Onion

The last issue of the Toronto edition of the parody news pub will hit the streets July 26.


TSN releases CFL plans

The Bell Media channel unveils a new social TV segment and its 77-game schedule leading up to the 100th Grey Cup.


Pizza Pizza serves up andPOP

Screens in the QSR’s stores will now stream the distributor’s programming along with advertising from its sponsors.


Viewers get closer to celebrity fashion on E!

The new Celebrity Style Story series is being sponsored by L’Oreal and PGX, with the Bell Media-owned channel open to integrating other brands into the show.

Photo by Darren Goldstein/DSG Photo.

The Bachelor Canada gets a set of sponsors

The Citytv reality show will see integrations from Colgate-Palmolive, Coty, Energizer and Kraft this fall.


Global targets Beliebers

The channel is airing a two-part concert special next week in simulcast with NBC.


Kathy Griffin gets a talk show on E!

Kathy will premiere this Friday with a focus on conversations about celebrities and the comedian’s personal life.


Virgin Radio 96 gives listeners control

The Montreal Astral Radio station lets listeners choose the songs on its station in real time with the Virgin Radio Takeover.

Saving Hope

CTV creates scripted content for Saving Hope

The new medical drama, which premieres next week, is being supported by online companion content with ad placement and sponsorship opportunities available.

Daily Cable TV

Toronto Standard launches a video site

The online publication has created a dedicated site, Daily Cable TV, to share its in-house produced videos as well as those taken from social sites.


AToMiC: Stevie makes social media shows

The start-up, which breaks social media updates into TV-like programs, is open to sponsorship opportunities.

Health Central

Remedy Health Media enters Canada with Crucial Interactive

The health and lifestyle publisher is now working with the Toronto-based agency to get Canadian advertisers onto its sites.