Articles Tagged ‘Air Canada’

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Air Canada expands FanFlights

With the Ottawa Senators now part of the sponsorship family, the program has gone national.

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Social leads the way for the COC’s PyeongChang campaign

Experiential will also play a major part at the brand-heavy Olympic House.

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Air Canada returns as a Canadian Olympic sponsor

Expect a new athlete-led campaign in January as the airline continues its 30-year involvement with Canada’s Olympic teams.

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Ford stays on top: Media Monitors

The auto industry once again dominated as Toronto’s biggest category buyer, while the TV category was back on top in Montreal.

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Ford cruises to the top: Media Monitors

The auto industry once again dominated as Toronto’s biggest category buyer, while the TV category was back on top in Montreal.

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Aimia reports net loss in Q3

Revenues and billings for the September-ending period were both down year-over-year.

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Fido takes the top: Media Monitors

The auto industry remains dominant in Toronto, while CTV goes big in Montreal.

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Acura Dealers drive to the top: Media Monitors

The auto industry remains dominant in Toronto, while CTV goes big in Montreal.

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Air Canada stays on top: Media Monitors

The airline bought the most radio advertising in Toronto for the second week in a row.

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Air Canada lands at the top: Media Monitors

Although Air Canada purchased the most radio spots, the highest category buyers in Toronto were car and truck dealer associations.

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Twitter partners with TSN and Sportsnet for hockey highlights

Through the platform’s Amplify program, users can share quick clips from the game featuring pre-roll ads of varying length.

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Why Rio inspired Air Canada to get more social

The national carrier is building engagement around the Olympics through an enhanced Twitter strategy, including a custom emoji.

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New Air Canada campaign takes flight for Rio

The carrier has unleashed new creative through a multi-platform campaign that includes social-to-broadcast integration.

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Visa sponsorship sees CBC put VR in Games spotlight

With branded partnerships tripled over Sochi, the pubcaster is stretching its legs in producing custom content for the Games.

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360 video takes viewers on a virtual trip

Tourism Australia is showcasing Brisbane in a new display ad unit.