Articles Tagged ‘Air Miles’

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Aimia reports net loss in Q3

Revenues and billings for the September-ending period were both down year-over-year.

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Spotted! Air Miles goes bricks and mortar

A pop-up shop at one of North York’s high-end malls will engage customers in-person with the brand throughout the remainder of December.

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Air Miles gets into AR

The brand wasn’t planning on adding a digital element to this year’s campus tours – but the response to the general enrollment campaign has been positive.

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Air Miles goes country with CMT Music Fest

The rewards program is partnering with Corus Entertainment as part of a strategy to roll out experiential activations in markets outside of Toronto and Vancouver.

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Air Miles launches Detour program across Canada

Aiming to involve its 11-million strong membership the co is getting Canadians to vote which town will host a Meghan Trainor concert.

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Spotted! A smile goes a long way

Air Miles Canada is inviting its customers nationwide to smile for the chance to win travel prizes, or get their faces on digital billboards.

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Air Miles puts beacons on Rexall runways

The loyalty co has rolled out beacon testing Ontario and Alberta Rexall locations, reporting over 90% open rates on offers to date.

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Metro invites food lovers to take a bite out of summer

The grocery chain launched its first multi-platform campaign, kicking off at this weekend’s Taste of Toronto Festival.

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BMO makes the ‘BMOst’ of summer

The bank went grassroots, throwing an urban picnic in Toronto’s Yonge-Dundas Square to help promote its credit card, chequing and savings accounts.

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Spotted! BMO kicks off Guinness World Record attempt

The bank spent Thursday at Toronto’s Yonge-Dundas Square attempting to break the record for the largest soccer ball mural.

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Microsoft named most influential brand in Canada: poll

The Ipsos Reid Influence Index Study includes brands such as Visa, President’s Choice and Air Miles.