Articles Tagged ‘Alice DiGiovanni’

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The struggles of digital video measurement: BrightRoll Summit

Yesterday, at Toronto’s Kool Haus, the digital video platform brought together industry experts to discuss the need for better measurement and the challenge of short attention spans in the digital space.

MIC

Carat names new digital account director

Alice DiGiovanni has left MediaCom to join the agency, and will be handling digital work for Target and Disney Studios and Resorts.

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Record-long banners and ads against imitation videos: MiC’s Global Tour

MiC asks Alice DiGiovanni at MediaCom to give her thoughts on the interactive placement of ads on sites in Russia, Sao Paulo and the US.