Articles Tagged ‘Amazon’

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How Canada’s smart speaker usage stacks up

The market growth is outpacing other countries.

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Spotted! Philips Hue finds a home at Toronto Eaton Centre pop-up

The smart home features the brand’s connected lights and puts a spotlight on other Amazon-compatable devices.

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ICYMI: Amazon’s ad business grows

Plus, First Peoples Radio launches a new station and Stingray closes its deal with Newfoundland Capital Corporation.

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Amazon dominates the online shopping journey: study

A report by Catalyst looks at the changing e-commerce landscape and how marketers plan to keep up.

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ICYMI: Torstar names new SVP, Spacing creates a podcast

Plus, Amazon has brought its connected devices to Canada.

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Amazon renames, repositions ad offering

Wavemaker’s Scott Stewart says the rise of Amazon as an ad platform could prompt growth in digital spending on e-commerce platforms.

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ICYMI: Diply lays off 40, Amazon’s ad business grows

The digital content company is adapting to market changes, while the e-commerce giant’s ad business increases 132% year-over-year.

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How advertisers view the rise of Amazon (study)

Most marketers are concerned about the dominating digital duopoly, but the e-commerce giant could shake up their media plans.

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Fall TV’s balancing act

Broadcasters aim to draw eyes (and advertisers) with rejigged schedules, fresh content and digital streamers.

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ICYMI: Jan Kelley’s Amazon play, Super Channel’s rebrand

Plus, Coachella is coming back to SiriusXM, and CP24 is getting a new breakfast host.

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CRTC seeks input from digital giants

The commission told Netflix, CBC, Google and others that it wants their subscriber and Cancon investment info, but promised not to share it.

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In the year since Pritchard’s utlimatum, what has changed?

Experts weigh in on whether or not digital has truly cleaned up its act — and what still needs to change.

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The uncertain future of Amazon Echo ads

Media agencies are readying themselves for ads on Alexa despite Amazon’s denials. But one expert advises caution.

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TheScore settles into the living room with Alexa

While there are no direct monetization opportunities from the smart speaker integration, COO Benjie Levy said it’s important to increase audience reach and build loyalty.

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Amazon Marketing Services lands in Canada

The new services are intended to complement the e-commerce giant’s suite of existing advertising services.