Articles Tagged ‘AToMiC’

AToMiC shortlist: part seven


And that’s a wrap! Strategy, Playback and MiC release the final nominees in tech and transmedia, just in time for Thursday’s show.

AToMiC shortlist: part six


In the second last installment, nominees for the niche targeting and print categories are revealed.

AToMiC shortlist: part five


The fifth list of finalists reveals potential prize-takers in the experiential category.

AToMiC shortlist: part three


The nominees for Best Brand Integration at the upcoming award show.

AToMiC shortlist: part two


Keep ‘em coming. Strategy, Playback and release the shortlists for the AToMiC Idea and ROI categories.

AToMiC shortlist: part one


MiC, strategy and Playback announce the nominees for the top creative collaborations and CSR campaigns.

The MiC check-in: Miiscan and Shazam


Kal Juman from Miiscan and Mavis Huntley at John St. on how the apps that connect consumers to ads through sound are faring in Canada.

One-minute AToMiC ideas


Missed the conference yesterday? Catch 60-second recaps from presenters Donald Chesnut of SapientNitro, Kevin Keane of Brainsights and PJ Pereira of Pereira & O’Dell.

Tribal DDB and McDonald’s win AToMiC Grand Prix


The Toronto agency and QSR also picked up two Golds and a Silver, and are joined by Cundari, Leo Burnett, John St., Draftfcb, Lowe Roche and BBDO in the winners’ circle.

AToMiC: OMD’s Trevor Guthrie talks start-ups


The East Coast director of the OMD Ignition Factory tells MiC about his talk and why it’s important for the media agency to get involved with start-ups from day one.