Articles Tagged ‘Bell Media’

Crave Hotel

Bell Media goes experiential for Crave rebrand

The hotel activation aimed to attract movie-lovers and TV superfans.

Lainey

Bell Media takes content-led approach with Fantastic Beasts

Partnerships director Laird White explains why it went so broad with its plan.

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CRTC denies Bell Media’s request to suspend simsub ban

Despite the apparent overturn of the CRTC’s simsub ban in the trilateral USMCA pact, the commission declined to consider the matter while it is still before the Supreme Court.

Astral

Astral partners with Vistar Media in programmatic play

This is the first time Astral has partnered with a U.S.-based programmatic company.

bellMediaOffice

Bell Media rebrands TMN, launches tiered OTT service

The company reveals a major overhaul of its pay TV and OTT strategy, opening access to programming previously restricted to linear subscribers.

The Planetarium Collision

Big Bang stays at #1: Numeris

CTV shows took the top three shows this week, according to Numeris.

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People Moves: GroupM, Snap and more

Canada’s media companies are saying hello – and goodbye – to people across account management, business and talent teams.

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CTV, Politico partner for cross-border coverage

The partnership between CTV News and recently launched newsletter, Politico Pro Canada, aims to provide Canadian and U.S. coverage.

MAYA LYNNE ROBINSON, AYDEN REY, MICHAEL FISHMAN, JOHN GOODMAN, LAURIE METCALF, SARA GILBERT, EMMA KENNEY, AMES MCNAMARA, LECY GORANSON

Fall TV check-in: CTV

Mike Cosentino talked to MiC about buzzworthy premieres for The Conners and The Resident – and which day needs work.

Mary

CTV adds primetime cooking show to midseason

The new culinary show follows season three MasterChef Canada-winner Mary Berg as she preps dishes inspired by loved ones.

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Super Bowl simsub ban reversed in USMCA

The new trade agreement states that Canada should rescind the CRTC’s contentious ban on simultaneous substitution of Canadian ads during the Super Bowl.

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CTV steps out with a new message for fall campaign season

The brand aims to reach the next generation of CTV viewers through a more modern look and social and digital-heavy campaign.

Emmys

Emmys on CTV buck U.S. viewership trends

Despite consistent declines stateside, Canadian audiences have slowly, but steadily, gone up for two years.

radio

ICYMI: New radio, TV programming comes to Canada

Plus, Facebook has expanded its third-party fact-checking program to include photo and video.

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Gusto’s new series focuses on farmers markets

The series will premiere in the 10 p.m. spot, when the specialty net aims to grab east and west coast viewers.