Articles Tagged ‘Bell’

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Bell holds on in Toronto: Media Monitors

The telco purchased the most radio time in the market for the week of May 1 to 7.

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Bell buys the top: Media Monitors

The telco joined the Toronto list at the top of the heap for the week of April 24 to 30.

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Slow load times tops list of turn-offs for viewers: study

With Canada’s online video ad spend expected to increase over the next two years, advertisers still face the challenge of impatient viewers.

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Cord-cutting hit a record high in 2016: report

But those who have cut the cord still only account for a small percentage of the total market, according to a report from Boon Dog.

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Telus takes on VIs for ‘bonus’ advertising: CRTC hearings

The telco accused vertically integrated services, specifically Bell, of freezing out Telus when it comes to soft news.

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Bell given the go-ahead to appeal simsub ruling

The Federal Court of Appeal has granted Bell the right to challenge the CRTC’s ruling, but with a significant caveat.

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Bell, NFL back to square one with simsub appeal

The Federal Court of Appeal has dismissed the companies’ formal appeal to reinstate simultaneous substitution for the Super Bowl.

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GroupM downgrades global estimate

The WPP agency’s report shows that investment in programmatic, online video and social media is pushing up digital spend in Canada.

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Bell signs up to play with Northern Arena

The service provider’s title sponsorship signals the growing opportunity eSports offers to reach users most hooked on the internet.

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ICYMI: Layoffs at Vancouver magazines, ad blocking to rise in the U.S.

In case you missed it: High-level layoffs at Western Living and Vancouver Magazine, ad blocking is set to jump in the U.S. and WPP’s Sorrell on the impact of Brexit.

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Skinny basic: a primer

What the major cable companies are offering, and how it’s being marketed online.

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The Olympic countdown is on

CBC senior director of marketing and Olympics Jim Kozak on how the pubcaster and its partners are beefing up branded content ahead of Rio.

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ICYMI: Virool’s new addition, Let’s Talk sees Twitter surge

In case you missed it: Virool launches new optimization engine, GoPro renews its hockey partnership and Twitter Canada hires a Moments lead.

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Rogers, Bell Media court sports lovers with 4K plays

Big broadcast is revving up the premium-pixels engine in the hopes that sports fans will pony up for a better picture.

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Bell preps for Let’s Talk Day

The telco is aiming to beat its 2015 fundraising record by generating more conversation around mental health in 2016.