Articles Tagged ‘Blammo’

MiC’s Nice List: Best of 2013


From an anti-gun PSA to zombie fingers, the editorial team at MiC and strategy showcase their favourite campaigns from the last 12 months.

Pogo starts the great condiment debate


The ConAgra Foods brand has launched a Quebec-focused TV and social campaign to decide whether ketchup or mustard is the best.

Arby’s sandwich creates disbelief


The QSR is promoting its new limited-time product with video interviews of those who believe in paranormal activity, but are skeptics of the sandwich’s existence.

The Verdict: Somersby Apple Cider’s first Canadian summer


MiC speaks with Carlsberg about how marketing its new cider on female-targeted websites is panning out.

Carlsberg celebrates UEFA Euro in Toronto


The beer brand is activating in a big way with pop-up fan parks that bring a stadium-like experience to fans.

Fallsview brings the fun


The Niagara casino is moving beyond the games for its latest campaign.

Arby’s gets political


Homestyle fries and curly fries face off in an election-themed campaign targeting 18- to 34-year-olds.