Articles Tagged ‘Blue Jays’

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Sports lead to revenue gains and profit drops at Rogers Media

Media revenue saw a 4% year-over-year lift, driven by a heavy appetite for sports – but Blue Jays’ salaries and the shift from print to digital contributed to a drop in profits for Q2.

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Samsung Canada expands Jays partnership to go 360

The tech company is rolling out immersive content starring Kevin Pillar in order to bring fans closer to the action while showcasing its own technology.

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Jays sweep clinches viewership milestone for Sportsnet

The team’s Sunday night match against the Rangers pulled in the most average viewers for 2016 to date on the channel.

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Jays wild wildcard ride breaks records

The team also posted record regular season ratings for Sportsnet, with 78 games breaking one million average viewers.

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MLB All-Star game is a home run for Sportsnet

The game’s viewership success in Canada contrasts sharply with the 20% decline witnessed in the U.S.

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Rogers, Bell Media court sports lovers with 4K plays

Big broadcast is revving up the premium-pixels engine in the hopes that sports fans will pony up for a better picture.

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What got Canadians’ attention in 2015

Justin Bieber made the most advances in his Instagram following while people focused on global events, the Blue Jays and the Canadian dollar in 2015.

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More records fall for Jays on Sportsnet

Tossing bats and taking names, Wednesday’s game-five closer between the Jays and Rangers brought record viewers to the channel.

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Blue Jays on record ratings run for Sportsnet

Overnight numbers for the first three games have an average audience of 2.8 million viewers tuning in to watch the playoff action.

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Data Dive: The building buzz around the Blue Jays

Chatter around the team has expanded outside of Toronto since the end of July, according to IPG Mediabrands.

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ICYMI: Ad blocking up, plus changes at TVB, Deloitte

In case you missed it: TVB restructures its research division; Blue Jay’s performance ups Sportsnet ratings and one-fifth of Canadians prefer to block their online ads.

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Home Hardware gives little leaguers a big surprise

Blue Jays’ Kevin Pillar, Ryan Goins and Roberto Alomar surprise Waterloo’s little league teams as part of a campaign to promote a Home Hardware contest.

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ICYMI: Jays ratings up, Metroland’s investment

In case you missed it: Sportnet saw high ratings for the debut of the Jays new hurler and Metroland has invested in an automated financial advisor company.

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Jays viewing up this spring: Sportsnet

The Rogers Media channel is having a record season of Blue Jays coverage and its primetime news show, Sportsnet Central is up 35% for the year to date.

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Blue Jays, OMD, Cineplex Media swing for the fences

The ball club and OMD pitched in to bring an interactive baseball experience to more than 5500 people in two Cineplex theatres in Toronto.