Articles Tagged ‘Cadillac Fairview’

captivateElevator

Captivate inks new deal with Cadillac Fairview

The deal will see Captivate’s new multipurpose screens installed throughout CF’s building network.

Olympics

Cadillac Fairview taps experiential, digital for Olympics

The commercial real estate company is targeting young Canadians with an optimistic approach.

Photo credit Shane Fester 2

Spotted! A paw-pup pop-up!

Cadillac Fairview invited passersby to put their life on “paws.”

YDS - Release - TEC Digital Tower - MOCKUP

ICYMI: Canada’s largest digital OOH display

Plus, The Amazing Race Canada returns and SiriusXM adds new channels

CFTeamCanada

Why Cadillac Fairview is teaming up with the Olympics

Company SVP of marketing Jason Anderson on why the unusual sponsorship deal matters.

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CF expands its #TorontoStyle campaign

Cadillac Fairview has brought back its shopper selfies to promote the Eaton Centre, and is also tapping local fashion influencers to get the message out.

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CF focuses on customization and social sharing

To feed social media sharing, the mall chain will unveil new “Inspiration Stations” as CF refines its experiential identity.

Neo-Traffic

Neo-Traffic expands inventory, adds new digital ad option

The display advertising company will bring digital faces to a number of malls that have only previously had static advertisements, and has added a panoramic option to ad clients.

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Cadillac Fairview launches largest ever campaign

The company is focusing on fewer, more impactful activites to bring joy to its malls this holiday season.

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Spotted! Cadillac Fairview’s selfie fever

As part of its “#TorontoStyle” social campaign, CF Eaton Centre encouraged Torontonians and tourists to upload their self-portraits to its 8,100 square-foot screen.

Nature Pledge

Teens, malls and WE join to paint a bigger picture

Cadillac Fairview’s back-to-school CSR strategy is aimed at initiating a social conversation around global issues like hunger and education.

cfTorontoFashionWeek

Bringing Toronto Fashion Week to mobile fans

Cadillac Fairview has created the week’s first ‘Instapit,’ giving influencers a front-row perch to share the latest trends with followers.

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Cadillac Fairview differentiates with digital

Ahead of one of the busiest days of the year, the shopping centre’s SVP of marketing on how his team is tapping into a previously ignored platform.

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Spotted! A mobile closet on the streetcar tracks

Cadillac Fairview Toronto Eaton Centre looks to connect more with its mall visitors through a curated wardrobe execution as it expands its shopping space.

The Kit

Kit it out with print pop-up

The Toronto-based fashion magazine The Kit is launching its first-ever pop-up special with a range of branding ops.