Articles Tagged ‘Canada’

onlinevideoShutterstock

Online video leading global ad spend boost

ZenithOptimedia is predicting global ad spend will grow by 4.4% in 2015, but has slightly reduced its forecast for this year and next.

TheBigBangTheory

The Big Bang Theory takes the week: Numeris

The laugher took the most single-night viewers for the week of March 9 to 15.

tvCoupleShutterstock

Reactions roll out to Let’s Talk phase two

Media execs note that decreased channels may lead to a jump in costs, depending on the channels that get picked most.

BigBangTheory

The Big Bang Theory takes the week: Numeris

The CTV-airing comedy brought in the most single-night viewers for the week of Feb. 23 to March 1.

onlineReading

V to rep ads for TV5 and Unis online

The media co will now be selling advertising opportunities for the specialty brands.

hubub

Hubub announces monetization model

Details on the sponsorship opportunities that will be available on the site, and sold by Bell Media in Canada.

SNL40waynesworld

SNL special brings big numbers

The Sunday night event had an average audience of over two million viewers.

Grammyredcarpet

Grammy Awards ratings hit a high note

The Sunday night broadcast beat last year’s numbers, becoming the most-watched show in the history of City.

multiplescreensShutterstock

Nevermind the second screen, how about eight?

New research from Videology looks at the content consumption habits of Canadians, with some higher-than-anticipated numbers.

FootballShutterstock

Game over for Super Bowl simsub: media reaction to CRTC decision

The regulator announced the change, which comes into effect in 2017, as part of a series of Let’s Talk decisions this morning.

TVShutterstock

Fall TV viewing remains stable: BRC

Level TV viewing was coupled with high playback viewing, according to new numbers from the industry organization.

MillennialShutterstock

Data Dive: How to target millennials

What agencies need to know to reach this unique group, according to new data from IPG Mediabrands.

MusicShutterstock

Inside Spotify’s first 90 days in Canada

The demos and markets that are using the platform the most in the country to date.

BlueBloods

Blue Bloods tops the week: Numeris

The Friday night drama brought in the most single-night viewers for the week of Dec. 29, 2014 to Jan. 4, 2015.

Businesscompetition

Registration open for Young Lions and Young Marketers

Details on this year’s competitions, which will send winners to Cannes to represent Canada on the world stage.