Articles Tagged ‘Canadian Media’
UBC picks MediaCom
The university’s new AOR, along with Taxi, will work to build the school’s brand locally, nationally and globally.
Which brands are investing on Canadian side of simsub divide?
From beer to banks to video games, here are the advertisers that will have a presence during the big game.
Last chance to enter AToMiC Awards 2017
The final deadline to enter work spanning advertising, media, tech and content is today.
ICA launches new Pitch Watchdog service
The organization formalizes a process for agencies to call out bad practices in the pitch process.
Longtime Bell Media radio VP Greg Hinton dies at 54
The radio industry veteran had cancer for two years before his passing.
AToMiC Awards deadline is this Friday
This year’s awards jury will be co-chaired by executives from marblemedia, Lg2 and Maxus Canada.
Young Lions registration opens
Industry pros under 30 have a chance to compete at Cannes as part of the annual competition.
Mid-season TV checkup
We caught up with execs from Canada’s major networks to get the inside scoop on their mid-season strategy, from old faves to (potential) new hits.
A note to our new readers
Following Brunico’s acquisition of Marketing, our combined news team has started making a few changes.
Happy Holidays from Media in Canada
We’re taking a break for the holidays and will return to regular newsletter publishing on Jan. 4.
The List: Cluep wins with emotion
How the mobile ad targeting company has grown into a big player working with some of the world’s biggest brands.
The List: Maxus Canada makes a winning change
How a new structure helped propel the media agency to 18% growth in 2016.
MAOY Gold: PHD’s winning strategy
Rather than bending on prices, the agency has distinguished itself with planning.
MAOY Silver: OMD plans for content
The launch of its Alternator division gave the agency a new content play that’s integrated into media plans.
MAOY Bronze: Starcom’s year of disruption
The agency focused on data and embraced digital to win new clients.