Articles Tagged ‘Canadian Tire Corporation’


Sport Chek and Target on what makes a good Instagram ad

Instagram ads are live in Canada for the first time today, with the two companies signed on as part of the six launch partners.


Sport Chek joins Scene to create buzz-worthy deals

Duncan Fulton, CMO at Sport Chek, on how the new partnership will hit its new target demographic and create promotions that get people buying.

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Details on the Canadian Tire Corporation’s deal with TSN

Nathalie Cook, VP of sales and brand partnerships at TSN and CTC’s Duncan Fulton on the monumental deal.


Canadian Tire Corporation partners with TSN

The company has signed a multi-year media, content and digital partnership with the Bell Media channel ahead of TSN’s expansion to five feeds this fall.

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Mark’s partners with CFL for playoffs

The brand is the official casual wear retailer of the 101st Grey Cup and will have in-stadium and on-field branding throughout the playoffs.

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CBC/Radio-Canada reveals first Olympic partners

Canadian Tire Corporation, Visa and Samsung are amongst the partnerships the pubcaster has confirmed for the Winter Games so far.


Canadian Tire Corp partners with MLSE

The company, including its flagship namesake retailer, as well as Sport Chek and Mark’s, will become the exclusive retail supplier and platinum sponsor of the sporting organization.


Canadian Tire inks long-term deal with Ottawa Senators

Company VP Duncan Fulton on the deal that includes the Sens arena being renamed the Canadian Tire Centre.

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Canadian Tire kicks off shift to digital

The retailer has launched “Canadian Way,” a digital version of its catalogue that is built on consumer-shared content.