The Omnicom agency nabbed the award for work with Scotiabank, while Carat took home silver and bronze prizes and M2M earned a silver award.
Yesterday, at Toronto’s Kool Haus, the digital video platform brought together industry experts to discuss the need for better measurement and the challenge of short attention spans in the digital space.
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The toy maker has teamed up with Walmart to introduce its first-ever OOH ads on GO trains that allow consumers to purchase holiday toys on the spot.
The retailer has debuted its first holiday campaign in Canada with a media buy from Carat, to emphasize it’s a one-stop shopping destination.
The company has launched a new campaign targeting hockey fans and active Canadians featuring the NHL star going through his rigorous daily regime.
The Mattel toy brand is promoting its latest DVD release with activations at the Scarborough Town Centre and Toronto Eaton Centre that let kids become their favourite characters.