Articles Tagged ‘CASSIES’



Who’s judging this year’s CASSIES?

Awards

The 2015 panel is unveiled, with two weeks to go until the final submissions deadline.



CASSIES call for entries

Awards

Got an effective campaign? New categories and rules have been set for this year’s awards.



Grey and MCSC win CASSIES Grand Prix

Awards

The agency and the Missing Children Society also picked up two Golds at tonight’s award show. Read about all the winners here.



Canadians binging on ‘bite-sized’ information: study

DigitalMobileResearchTelevision

New stats from a study conducted in advance of the CASSIES show nearly half of Canadians describe themselves as addicted to social media.



CASSIES Awards entries due next week

Awards

The 2014 awards judging chair Ted Boyd tells MiC about the changes he has seen since becoming part of the judging process a few years ago.



Hunger Games ad unit nabs AOL Devil award

AwardsDigital

The digital campaign by the Alliance Films team was presented the first-ever award on Jan. 28 at the CASSIES.



AutoTrader and DDB win CASSIES Grand Prix

Awards

The agency picked up the top prize for its work on the car website. John St., Cundari, Anomaly, Juniper Park, Taxi 2 and Wunderkind also nabbed some golden hardware.



Brand transparency key to reaching consumers: study

Research

The AdFX Report, commissioned by the CASSIES, suggests consumers are more loyal to brands who bare it all.



LIFT brings CASSIES cases to life

Awardsscreening-room

The day after the awards, some of the big winners revealed their strategies for creating truly effective work.



James Ready takes media prize at CASSIES

Awards

The beer co also took home the inaugural Globe Creative Effectiveness Prize, and the Grand Prix went to Newfoundland and Labrador Tourism.