Articles Tagged ‘CBC’



AToMiC Awards finalists revealed

Awards

Leo Burnett and Ikea Canada take the most nods, with John St., Taxi, Tribal DDB and Zulu Alpha Kilo also earning multiple finalist mentions for the awards, which will be handed out May 23.



The Big Bang Theory returns with big ratings: BBM

Television

The half-hour comedy netted 3.64 million viewers, while CTV Evening News remained the top weekly show for April 1 to 7.



CBC expands digital presence with Microsoft partnership

DigitalTelevision

A newly-launched Hockey Night in Canada app for Xbox Live will give Gold users access to live game streaming and VOD content including Coach’s Corner.



Sportsnet inks deal for NHL Winter Classic doc series

DigitalMobileTelevision

The Rogers sports property has exclusive multimedia rights to the series, which will follow the Maple Leafs and Red Wings as they prepare for the game.



Hockey Night in Canada wins top ratings: BBM

Television

The Toronto-Ottawa game scored 2.33 million viewers, while CTV Evening News was the top weekly show for March 25 to 31.



The goods on CBC’s branded content program

Television

Jennifer Dettman and Gaye McDonald tell MiC about the details of the initiative.



NCIS claims ratings crown: BBM

Television

The 60-minute drama netted 2.73 million viewers, whileThe Big Bang Theory was the top weekly show for March 18 to 24.



CBC brings back Battle of the Blades

Television

The pubcaster has confirmed the reality show is back as part of its fall slate of shows, as it rolls out the list of returning titles.



Industry gets social with branded content: BCON Expo

DigitalMobilescreening-roomTelevision

From previewing new shows like The Social to discussing how brands can partner with popular bands, the inaugural event explored the past, present and future of branded content in Canada.



CBC unveils branded entertainment initiative

Television

At BCON Expo, the pubcaster urged brands and producers to pitch new branded content ideas, with a focus on bolstering its daytime programming.