Articles Tagged ‘Chris Blackburn’

MolsonCanadianWinterClassic

Molson Canadian brings hockey players to the Big House

The beer brand extended its online content, bringing two rec league teams to play a game at Comerica Park ahead of last week’s NHL Bridgestone Winter Classic.

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Molson goes the distance

The beer brand is airing its longest-ever TV spot on Dec. 26 during the World Junior Hockey Championship.

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Molson makes the sacrifice

The brand kicked off its hockey program last night, with a focus on TV, digital and social, and will look to ramp up its activity leading up to and during the Sochi Olympic Winter Games.

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Molson Canadian shows its pride

The beer brand has launched a pair of initiatives for Canada, including a revival of its “I Am Canadian” brand message.