Articles Tagged ‘Christopher Doyle’

Baseball Canada 2

Twitter takes the mound with MLB partnership

The social platform will live stream one game per week, but only out-of-market games.

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Re-tweets are the new autographs: study

Twitter’s first deep dive into sports trends on the platform found that its users are more open to brand partnerships, and that they’re more likely to visit the sports’ digital properties.

MLB Twitter

Twitter expands live sports play with MLBAM pact

The deal means Canadian users of the platform will be able to live stream new MLB content, giving brands new in-streaming ad opportunities.