Articles Tagged ‘Corus’

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W aims to age down with brand refresh

W has traded in its tea-stained orange look for a more vibrant palette, signifying its shift from outdoor and DIY to dramas.

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Corus broadens scope with revamped Edmonton morning show

With two well-known Edmonton figures taking the mic, program director Syd Smith says this is an opportunity to shake things up.

Tan

Corus extends relationship with Moores

This year, the annual Suit Drive will extend to other Global properties, with celebrities like Jason Priestley and Tan France lending a hand.

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ICYMI: Twitter adds ‘Vote’ emoji, Ransom cancelled

Plus, CBC announces the cast of Fortunate Son.

Retro TV

Fall TV: What’s new and next in ad opps

They say content is king. But it’s about much more than just the shows. Network execs break down changes being made in the ad buying process.

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Fall TV: The complaint line

We’ve once again given media buyers a platform for their grievances, to which TV broadcasters could respond. Here’s what they had to say.

Hot Ones

Upfronts ’19: Corus pairs with Complex in digital push

While much of its social content has courted female audiences in the past, Corus is now making sure young men are also served with relevant content.

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Upfronts ’19: Corus pairs with Amazon for multi-channel online offering

StackTV will see specialty channels including Food Network Canada, HGTV Canada, W Network offered for the first time outside of a traditional cable package.

Star Wars: GalaxyÕs Edge Ð Millennium Falcon: Smugglers Run

Disney taps Corus for Star Wars campaign

A multiplatform effort promotes the new Star Wars theme park with a vacation giveaway and customized content.

The Tonight Show Starring Jimmy Fallon - Season 6

Upfronts ’19: Corus gets Lilly Singh’s new show, nabs Modern Family

Global has picked up a number of new U.S. series, while specialty is filled with Canadian originals.

Corus

Shaw to sell Corus stake for $548 million

Shaw Communications will no longer hold an equity interest in Corus Entertainment once the offering closes later this month.

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Adult Swim reveals another set of premiere dates

The slate includes popular cartoon series Archer and one from the mind of Tyler, the Creator.

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Corus signs Philadelphia Cream Cheese for new social series

Mid-form Twitter series, ASMR content, Instagram recipes and a Facebook Live reaches wider for iconic Kraft brand.

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Corus makes a move to put social and traditional on an even keel

The Global Video Measurement Alliance is also preparing to launch two new metrics to help de-duplicate audiences.

The San Dominick

NCIS wins the week: Numeris

Drama, both scripted and unscripted, ruled the top-five this week.