Cossette » Media in Canada

Articles Tagged ‘Cossette’

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Spotted! Tweed chills out on Queen Street

The licensed cannabis producer is educating and introducing itself to Torontonians through a street-level pop-up.

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Cannes 2018: Canada’s win count up three Media Lions

Cossette returns to the stage with Touché to claim Silver, while Rethink and BleuBlancRouge take Bronze.

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Via Rail plays with ad skipping

The company uses skippable ads to show the benefits of taking the train in the final phase of its ongoing platform.

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Telus’s cord cutter pitch features a famous unboxer

A big-name tech influencer spearheads the telco’s offering to cord cutters in Western Canada.

Kristin Kreuk, star of CBC's new drama, Burden of Truth

ICYMI: Cameras roll on CBC drama, Toronto gets colourful with AR

Plus, UB Media is the first cinema advertising company to join COMB, and a set of new creative AOR announcements.

Stories Home 3 Snapchat Live Stories June 6

ICYMI: Snapchat adds external links; Ad Club’s Digital Day winners

Plus: CBC preps another season of Kim’s.

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The&Partnership, Cossette strike partnership on Telus

The as-yet-to-be-named unit will integrate media, digital, creative and more, baking on what it says is an increased demand for multidisciplinary agencies.

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Spotted! Cheerios adds experiential to year two of Bees

The General Mills brand is targeting young Canadians with an interactive pop-up store in Toronto this weekend that shows what shopping will look like if bees continue to disappear at current rates.

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Telus takes on VIs for ‘bonus’ advertising: CRTC hearings

The telco accused vertically integrated services, specifically Bell, of freezing out Telus when it comes to soft news.

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KitchenAid embraces social for breast cancer campaign

For the first time in 14 years, KitchenAid’s annual breast cancer campaign will be based entirely around social, rather than a traditional media play.

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Spotted! Intact breaks the ice

The insurance company has partnered with RDS on a ground-breaking OOH activation.

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Milk 2 Go returns with new campaign

The Saputo brand’s new spots features creative designed for specific media placements, like pre-roll spots that poke fun at skipping ads.

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Spotted! City of Montreal gets down and dirty with OOH campaign

The awareness campaign, with creative managed by Quebecor, is all about surrounding citizens with the impact of their trash.

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Spotted! KitchenAid downsizes for new target

The appliance company’s pop-up food shop in downtown Toronto is targeting urban millennials through a lifestyle push.

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Hotels.com and MEC sign on for Amazing Race Canada

The two new sponsors join three returning partners as the show prepares to launch its fourth season.