Articles Tagged ‘data’

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Facebook introduces global reward program

The social platform is rewarding people for bringing forward cases of apps collecting data for scams or political influence.

Facebook

Facebook tackles privacy in new campaign

The social giant is tweaking how users monitor their data and launching a PSA campaign to reacquaint people with its privacy tools.

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Videology capitalizes on convergence for its clients

The company is cashing in, having bet big on the collective strengths of TV and digital video advertising.

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Xaxis’ approach is audience first

The co’s audience platform operates across the programmatic chain, creating value for clients by pulling different pieces together in a single solution.

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TubeMogul’s brand is transparency

The company’s enterprise software platform helps advertisers cut through the clutter of an increasingly crowded marketplace

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The Exchange Lab builds opportunity for its clients

By continuously incorporating capabilities into its meta-DSP, Proteus, the programmatic company can offer its clients future proof solutions that adapt to their changing business needs.

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RadiumOne connects brands to future customers

In an increasingly cluttered marketplace, three words make RadiumOne’s programmatic platform stand out: identify, predict and activate.

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Driven by tech and data, programmatic’s evolution is solution-based

Programmatic companies are reinventing the way brands engage with consumers by developing unique solutions that combine technology and data to address specific advertiser challenges.

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TubeMogul puts marketers in control

TubeMogul’s MD Grant Le Riche on the trends powering the rise of programmatic