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Articles Tagged ‘Edelman Canada’

Nirmala Bahall

Edelman adds new SVP to focus on paid media

Nirmala Bahall says the agency is experiencing more demand from clients to leverage paid media along with earned.

Mo Peterson Screen Shot Kraft

Kraft comes out to play

Kraft Canada teams with Bell Media’s TSN and RDS to give one community recreational facility a $250,000 facelift.

GoRVing

The Verdict: Go RVing gets digital

The number of young RV owners has doubled over the past five years. To reach that group, Go RVing Canada shifted its spending to a pair of online video campaigns.

Copied from Playback - HeatherConway-1

Heather Conway tapped as new CBC EVP English services

The veteran PR and public affairs exec, most recently chief business officer at the Art Gallery of Ontario, replaces Kirstine Stewart at the Canadian public broadcaster.