Articles Tagged ‘Edelman’

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Why D’Italiano is singing a more digital tune

The bread brand has launched a live stream operatic ad, the latest in a series of promotions since becoming more digitally focused last fall.

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Canadians trust search engines more than editors: study

Edelman’s annual Trust Barometer tracks Canada’s declining faith in media, businesses and government.

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How Go RVing Canada made its way onto the Food Network

Details on the RV organization’s sponsorship of Chuck & Danny’s Road Trip.

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Best Buy gives customers Moore for Mother’s Day

Cityline host Tracy Moore is promoting Best Buy Canada’s products with a series of curated collections and blog posts for Mother’s Day.

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Millennials seeking deeper brand engagement

Edelman’s latest study shows that the demo is looking for interactive experiences and direct communication with brands.

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Knorr kicks off “What’s for Dinner?”

The Unilever brand’s biggest shopper marketing push to date, supported by digital and social media, helps answer the age-old question.