Articles Tagged ‘Groupe V Media’

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Gadoua leans heavily on TV in new awareness campaign

The Quebec bread brand paired with Groupe V for activations on its linear and digital properties.

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Groupe V hires Aksel Bedikyan, evolves TV research team

The former Cirque du Soleil analytics exec is tasked with giving the Quebec-based media co a more global perspective on digital trends.

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Groupe V debuts reality dance competition with Rogers

Danser pour gagner doubles the channel’s homemade reality productions.

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Groupe V’s digital strategy for RPM

The popular TV show is expanding its footprint to an online magazine and auto listing site with eyes on the English market.

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Groupe V Media beefs up V’s weeknights

Stéphane Rousseau’s new late-night variety show is positioned as an alternative to news on TVA and SRC.

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Melissa Godin joins Groupe V

MusiquePlus’s parent company brings more senior talent aboard to help find audiences beyond the TV screen.

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People moves at UM, Telelatino and more

Will Mulqueeney has joined UM as director of connection planning on Johnson & Johnson’s portfolio, plus moves at Global Eagle, Telelatino and Groupe V.

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People Moves: AcuityAds, Groupe V and more

Blue Ant Media has also added a digital veteran to its sales team, while the former director of CJFE will oversee strategy at Vice Canada.

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Brigitte Vincent joins Groupe V Media

The former programming exec at Corus begins her new role in October.

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Groupe V adds new media director role

Former Sleeman Breweries marketing manager Sarah Nguyen will help lead marketing efforts for the media co as it braces for an era of change in the TV landscape.

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Groupe V Media adds to sales team

Nathalie Boucher and Philippe Aubry join the Quebec-based media company amid a slate of moves.

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ICYMI: TC Media buys Rogers B2B titles, MSL acquires North Strategic

In case you missed it: TC Media has acquired the advisor and financial B2B titles from Rogers Media, Groupe V Media has hired a new EVP and Canada’s PR industry has consolidated further with MSLGroup deal.

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Groupe V dives into e-commerce

Pairing with Communications Voir’s Media Boutique platform, the company is diversifying revenue streams by providing advertisers with a new direct-to-consumer offering.

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CRTC licence renewal hearings: day one

Greater Cancon spending flexibility was a key theme from Quebecor Media, Groupe V and Bell Media at yesterday’s hearing.

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Groupe V Media launches ad-supported VOD service

The service, inspired by music streamers like Spotify and Google Play Music, is mainly supported by pre-roll and banner ads, with an aim to integrate sponsored content.