Articles Tagged ‘Guillaume Bouchard’

iProspect

iProspect reveals new Canadian exec team

The performance marketing company has shuffled its top three execs, promoting COO Nicolas Hamel to the role of president.

shutterstock_224950600

2015 will be the year of…

Is it programmatic direct? Wearables? Mobile? Industry leaders gave their predictions for 2015 and looked back on the big shifts of last year.

GiProspect

Get ready for social merchandising: Bouchard

Dentsu’s iProspect CEO Guillaume Bouchard says 90% of vendors expect all spend will be related to social merchandising within the next 18 months.